Creative Director

Job Description

KEY SKILLS & ATTRIBUTES

• You are the creative heartbeat of Merritt Group, responsible for the vision, development, and execution of all branded materials, campaigns, and visual storytelling that move our clients’ businesses forward. You bring ideas to life that reflect Merritt Group’s identity and push it into new, modern, and memorable spaces.
• As the lead of MG Studio, you balance strategy with creativity, leading the concepting and production of campaigns, brand systems, and marketing assets that support the agency’s marketing, programmatic, and development goals. You do not just oversee the creative; you shape it, challenge it, and elevate it.
• You are deeply collaborative, working closely across departments to ensure creative thinking is infused in every aspect of our work. You take an active interest in what others are building, offering ideas, spotting opportunities, identifying potential pitfalls, and celebrating great work.
• You lead with curiosity. You stay ahead of design, technology, and culture trends, and you constantly explore how storytelling, digital innovation, and visual strategy can drive influence and engagement for our clients.
• You bring a strong foundation in design and communication, supported by a bachelor’s degree in graphic design, communications, or a related field, and roughly eight to ten years of professional experience, including internships. Your portfolio reflects a wide range of work across branding, presentations, infographics, digital and interactive design, advertising, and print.
• You are fluent in the creative tools of the trade. You work confidently on a Mac platform, with deep expertise in Adobe Creative Suite and Microsoft Office. You have strong verbal communication skills and know how to present creative ideas clearly and persuasively.
• You understand how agencies run and thrive. You bring prior agency or internship experience that taught you the pace, collaboration, and precision that great work demands. Familiarity with Adobe After Effects, Figma, or HTML / CSS is a plus, and you are always eager to expand your technical toolkit as creative technology evolves.
• You set the tone for creative excellence by building a team culture rooted in collaboration, innovation, accountability, and joy in the work. You are as comfortable developing a brand platform as you are rolling up your sleeves to refine a layout, a line, or a concept.
• Above all, you are a connector who unites vision, business strategy, and creative craft to deliver work that makes people stop, think, and feel something real.

KEY RESPONSIBILITIES

Creative & Campaign Leadership

Client Strategy & Collaboration

People Development

Measurement

Business Development & Brand Leadership

Agency Operations

Culture & Leadership

This position may also require other duties as assigned.

###