Marketing Director Job at Volkert, Inc. in Springfield

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We are currently searching for an experienced Marketing Director to support our Volkert Mid-Atlantic region. This position will be in either Camp Hill, PA or Springfield, VA .

This position will focus on achieving the collective marketing targets for all services operating within Virginia, District of Columbia, West Virginia, Maryland, Pennsylvania, New Jersey, and Delaware. Serve as a conduit of information across the firm to improve and enhance the knowledge of firmwide activities, resources, capabilities, strategies, experience, and opportunities.

This opportunity provides leadership and oversight for business, engineering design, and construction management of all activities within the Mid-Atlantic Region. The Marketing Director will develop in-depth knowledge of marketing strategies, client development and relations, competitor relations and market research, and marketing materials and proposal development. This position will also be familiar with the integration of engineering, procurement, and construction activities

What You’ll Be Doing

Coordinates and collaborates on all business development activities within assigned operations and services.

Assist the team with winning new business

Leads strategies and efforts to :

Identify customer requirements and new opportunities that combine unique elements of Volkert’s competencies

Identify and prioritize changing / emerging markets, major targets, and teaming opportunities

Develops and maintains professional relationships with existing clients, prospective clients, colleagues, and government agencies, including serving as a client manager.

Introduces the firm to new prospects.

Markets new services to existing clients.

Works with governmental agencies to develop new programs and standards for the industry; and converts qualified leads into principal / senior staff introductions.

As part of the firm’s client quality service program, assists with measuring client satisfaction and providing feedback to operations and services

Leads monthly marketing reports in our corporate wide marketing and operations meetings.

Research markets, teaming partners, and competitors to assist with growth and differentiation strategies

Develops and / or participates in market research in conjunction with operations and services.

Regularly informs operations and services of trends, new initiatives, and noteworthy events.

Leads strategic pursuits by developing and leading capture plans

Leads and participates in the development of proposal and presentation strategies for any service offering of the firm.

Coach’s presentation teams

Coordinates with the marketing department for development of presentation materials.

Provides quality oversite to major portions of proposals and other submittals.

Supervises the proposal development group

Support teams on project pursuits, proposals, presentations, and interviews

Plan and coordinate trade shows, conferences, and client events : Collaborate with operations staff, graphic designers, and other marketing staff to meet the marketing objectives for the event.

Networks with other professionals to maintain and build cordial, respectful relations with competing firms and teaming partners that encourage teaming relationships on appropriate projects.

Creates a network of contacts through membership in appropriate national or international professional organizations and obtaining committee / board positions.

Maintain network of external relationships to include professional contacts, industry associations, college professors, etc. to source available candidates

What You Need To Have

Bachelor’s Degree in engineering, planning, economics, management, or other professional / technical discipline

An advanced degree in management or marketing is desirable.

Professional registration or certification is highly desirable.

Familiarity with VDOT, PennDOT, WV DOT, MDOT and / or municipalities is required

A minimum of 15 years of Industry Experience

This position requires heavy travel and overnight stays 3-5 days per week

Ability to pass a pre-employment drug screening to ensure a safe and productive work environment.

Valid driver’s license.

A satisfactory motor vehicle report (MVR)

Skills & Competencies

Ability to build internal teams across operations and services that further the interests of the firm’s goals above individual and operational unit goals.

Ability to clearly present and support issue analyses, conclusions, and recommendations to C-Suite, senior management, and the firm at large

Strong level of organization and prioritization skills.

High degree of professional judgment; ability to generate trust and retain confidentiality.

Gathers relevant information systematically; considers a broad range of issues or factors; grasps complexities and perceives relationships among problems or issues; seeks input from others; uses accurate logic in analysis.

Conveys information clearly and effectively through formal and informal documents; reviews and edits written work constructively

Computer Skills : Ability to use Word, Excel, PowerPoint, Internet, Outlook.

Guide work and promote goals to maintain high standards of performance

Why Volkert?

Volkert is employee owned and a Top 100 design firm, committed to providing clients with creative solutions for sustainability, including improvements to infrastructure, the environment, and natural resources.

Key Benefits

Employee Stock Ownership Plan (ESOP)

Medical, Dental, & Vision

401(k) retirement savings plan + employer matching

Paid Time Off (PTO) and holidays

Employer-Paid Life / AD&D insurance

Employer-Paid short-term disability and long-term disability

Wellness incentives

Student Debt Retirement Match

Additional voluntary benefits

EOE-Race / Sex / Vets / Disabled

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