Talent.com
Associate Design Director

Associate Design Director

Caraway HomeNew York, NY, US
15 hours ago
Job type
  • Full-time
  • Quick Apply
Job description

The Opportunity :

  • The Associate Design Director will drive Caraway’s brand design systems and lead design across campaigns, packaging, and day-to-day execution for all major marketing channels.
  • Partnering closely with the Creative Director and Art Director, this role ensures that Caraway’s visual identity is consistently and elegantly translated into high-performing design assets, from product launch & seasonal campaigns to tactile packaging experiences.   This hands-on design leader will oversee a team of designers, nurturing their growth while raising the creative bar across the brand design ecosystem.
  • Equal parts hands-on designer and design systems architect, the Associate Design Director will deliver impactful creative work while building scalable frameworks and processes that enable speed, quality, and brand consistency.
  • Reporting directly to the Creative Director, the Associate Design Director will collaborate cross-functionally with Marketing, Ecomm, Retail, and Product teams, ensuring that creative execution is aligned with strategic goals and elevates Caraway’s premium brand positioning.

Who You Are :

  • You are a versatile design leader who thrives at the intersection of craft, systems, and mentorship.
  • With experience spanning marketing campaigns, packaging, and digital design, you understand how to create assets that perform tactically while also building frameworks that scale across channels.
  • You are detail-obsessed, with an eye for typography, layout, color, and user experience, but you can also step back to shape design systems and processes that guide a growing creative team.
  • You’re energized by leading, coaching, and empowering designers while remaining close to the work yourself.
  • You bring structure to a fast-moving environment and know how to balance creative excellence with operational efficiency.

    • Responsibilities :

  • Design Systems & Brand Stewardship   Oversee and evolve Caraway’s design systems, templates, and creative frameworks across all marketing channels (email, social, paid media, retail, and beyond).
  • Partner closely with the Art Director to ensure seamless alignment between campaign visuals (shoots, art direction) and design systems (packaging, ads, templates).
  • Work with Marketing, Product, and GTM Ops teams to anticipate design needs and deliver creative solutions on time and at scale.
  • Act as a champion for design within the organization, advocating for clarity, craft, and consistency across all brand touchpoints.
  • Establish and refine production workflows and QA standards to improve efficiency and reduce errors.
  • Brand Design Development   Establish a cohesive, ownable visual direction for evergreen and seasonal campaigns that can flex across formats and platforms.
  • Guide the design and production of tactical marketing assets (paid ads, emails, organic social creative, OOH, offline / direct mail, etc.) Collaborate with Brand & Growth marketing leads to translate performance insights into stronger, smarter design outputs.
  • Deliver assets that not only meet business objectives but also reflect Caraway’s premium brand identity.
  • Packaging & Print Design   Lead Caraway’s packaging design direction in partnership with the Senior Print Designer.
  • Manage the design and release of print-ready packaging files, ensuring accuracy and premium quality across all product lines.
  • Collaborate with Product and Operations to align packaging execution with brand strategy and business needs.
  • Team Leadership   Lead, mentor, and inspire a team of 5 designers across senior, mid-level, and junior levels.
  • Build a culture of design excellence, creativity, and continuous learning.
  • Provide clear and actionable direction, feedback and approvals for direct reports and the design systems they oversee.
  • Partner with the Creative Director to define team priorities, resourcing, and growth opportunities.

    • Knowledge, skills, and abilities :

  • 7+ years of experience in brand / graphic / digital design, with at least 3 years in a leadership role.
  • Strong portfolio showcasing excellence across marketing, packaging, and system-driven design work.
  • Proven experience managing and developing design teams, with a passion for mentorship.
  • Deep expertise in typography, layout, color, and packaging production.
  • Skilled in building design systems, templates, and scalable creative frameworks.
  • Proficiency in Adobe Creative Suite and Figma; knowledge of project management and collaboration tools (e.g., Asana, Slack).
  • Exceptional organizational skills with sharp attention to detail.
  • Strong cross-functional collaboration skills, with the ability to balance creative vision with business strategy.
  • Comfortable operating in a fast-paced, high-growth environment where agility and precision are equally important.

    • The anticipated base salary range for this role ​is $100,000 - $120,000 - Final compensation will depend on a variety of factors determining the base pay at offer, including but not limited to :

  • skills, qualifications, experience.
  • This range provides the opportunity to progress as you grow and develop within a role.
  • Please note that the duties and responsibilities outlined in this job description are intended to describe the general nature and level of work performed by employees assigned to this position.
  • It is not an exhaustive list of all responsibilities, duties, and skills required for the role.
  • Additional tasks and responsibilities may be assigned as needed to meet business needs.

    • Who are we :

  • Caraway is a home goods brand on a mission to craft well-designed, non-toxic home goods that thoughtfully raises the standards of what you cook with.
  • We’re passionate about creating elevated products, free of toxic chemicals, that are better for you, your family, and the planet.
  • We prioritize a holistic approach to the creation of Caraway products.
  • We partner with ethical manufacturers where their employees are safe, paid fairly, given benefits, and work regulated hours.
  • Our eco-friendly manufacturing process releases less CO2 into the environment than traditional non-stick coatings and we engage in sustainable packaging practices, free of single-use plastics and ship in packaging made from recycled materials.
  • We pride ourselves on continuously striving to do and be better - for you and the planet - in every step of the process.   Since launching in November 2019, we’ve become one of the fastest growing digitally-native brands of the last decade and are now sold in retailers including Target, Bloomingdale’s, Crate & Barrel, The Container Store, Costco, Zola, and many more.   We’ve amassed over 85,000+ five-star reviews from happy customers and hundreds of press hits from the likes of Vogue, Domino, Good Housekeeping, Food & Wine, Architectural Digest, PureWow, Fortune, and CNN.   Caraway is a fully-remote company filled with motivated and hardworking innovators and doers.
  • We’re continually developing programs to support our distributed team to ensure a successful remote experience.

    • If you’re looking to join a brand that folks love, read on and apply!

    Caraway Life :

  • Caraway is an exciting, fully remote digitally native company that is bringing kitchenware and home goods into the modern era, leading from a non-toxic and sustainable foundation.

    • Team :

  • You will be joining a passionate and collaborative fully-remote team that prides itself on high-quality work, supporting one another, sharing our successes, and building a brand we truly love, together.

    • Culture :

  • At Caraway, we value continuous learning and career growth.
  • We strive to continually optimize our processes, ensuring that we’re thoughtful in everything we do, both internally and externally.

    • We listen to our employees, celebrate our wins, and constantly look for ways to be better for our team, and the world.  Workplace :

  • Being a fully-remote company, we have no headquarters and are truly distributed across the country.
  • Our leadership team sits on both the East and West Coast and we have folks in a variety of states.
  • We offer a monthly stipend towards co-working space should folks need to switch up their working environment every now and then.

    • Benefits :

  • We value you and your family.

    • With this in mind, full-time eligible employees are provided :

  • Equity : We believe in our product and that the sky's the limit for where our business is going.

    • You are an asset to Caraway’s success and we think you should be rewarded for it. 401k :

  • A 3% company match to help you plan for for your future Benefits : Comprehensive medical, dental + vision coverage options with generous employer contributions + access to FSA / HSA / Dependent Care FSA’s Parental Leave : Up to 12 weeks of fully paid parental leave, depending on tenure, and access to additional fertility care services via KindBody A Setup that works for you : : From MacBook to PC, we’ve got you covered.

    • Let us know what you prefer and we’ll get your at-home set up stocked!  Elevate your Workspace :

  • Annual reimbursements for you to elevate your workspace , from standing desks to desktop succulents, you got it!

    • Fully Remote :

  • Need to pick up the kids?
  • No problem.
  • Have a doctor’s appointment?
  • Enjoy!

    • Flexibility when you need it most.  Coworking Reimbursement :

  • Need a break from the home setting?
  • Monthly reimbursements for you to get out of the house and work from anywhere.

    • From day passes, to monthly memberships, the world is your oyster, we mean office.  Events + Swag :

  • Connection is top of mind (Yes, even in our completely remote environment).
  • We have monthly virtual events, company wide offsites, and many opportunities for new Caraway swag!

    • Leveling Up with Caraway :

  • In addition to exciting opportunities and exposure in your day-to-day work, we offer annual reimbursements to all full-time employees to support their professional development aspirations! #AwayFromCaraway : We believe healthy, happy humans do better work.
  • We offer unlimited PTO in addition to our 11+ paid annual holidays and quarterly wellness days.

    • Wellness Reimbursement :

  • Monthly reimbursements for you to stay well .
  • From meal services to gym memberships to monthly massages, we want our team to have the flexibility to choose what wellness means for them.

    • Employee Discount :

  • We provide an employee discount on all Caraway Home products so you can continue to level up your kitchen and home life, too!  Home Upgrade(s) : Complimentary product as a new hire + continuous  to expand your Caraway Home collection.
  • Caraway is an Equal Opportunity & Affirmative Action Employer.
  • All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status   Powered by JazzHR
    • Create a job alert for this search

    Design Director • New York, NY, US