Lead, Global Business Marketing Marcomms

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company's three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

Snap Inc. is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company's three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Creative & Marketing team at Snap articulates and brings to life who we are as a brand, why we exist, who we serve, and what value we have to offer. They are on a mission to build a best-in-class international marketing organization. With functions spanning global business and consumer marketing, consumer insights, creative, brand marketing, and marketing operations, the team enables and activates marketing initiatives across the entire Snap Inc. ecosystem.

We're looking for a Global Business Marcomms Lead to drive global product and brand marketing communications for our Businesses audiences. This is a high-impact leadership role focused on driving understanding, consideration and adoption of Snap business solutions. You'll operate as a key cross-functional connector across Product Marketing, Communications, Events, Sales, and Partnership Organizations to bring Snap's global business brand and product positioning to life. You'll do so by developing narratives, audience-first programs, and leading global campaigns that inspire and activate businesses on Snap. This role reports to the Director of Global Brand and plays a key part in shaping Global Business Marketing Strategy.

What You'll Do :

• Create and execute Snap's product and brand marketing strategy, positioning and programs which communicate Snap's value proposition for global businesses.
• "Develop a deep understanding of Snap's audience personas, mindsets, attitudes, values, and behaviors across products and industries.
• Develop highly creative, innovative brand and growth campaigns, narratives, success stories, thought leadership, industry partnerships, workshops, and events (virtual, and in-person) across all our audiences.
• Craft value propositions and messaging frameworks that are fueled by audience insights to capture new customers and sustain existing relationships.
• Partner Across Snap : Collaborate deeply with Product Marketing, Sales, Comms, Insights, Partnerships and Regional teams to ensure messaging, storytelling, and product positioning resonate with our audience.
• Drive Global Consistency : Develop playbooks, toolkits, and frameworks to standardize how we market to and with businesses worldwide.
• Measure, Optimize, Scale : Define success metrics, measure campaign performance, and continuously iterate based on insights. Bring a test-and-learn mindset to everything we do.
• Lead with Innovation : Stay ahead of advertising trends, platforms, and community behaviors. Identify new opportunities to drive cultural relevance and differentiate Snap marketing solutions.

Knowledge, Skills & Abilities :

Minimum Qualifications :

Preferred Qualifications :

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. If you have a disability or special need that requires accommodation, please don't be shy and contact us at accommodations-ext@snap.com.

If you have a disability or special need that requires accommodation, please don't be shy and provide us some information.

"Default Together" Policy at Snap : At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability / vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

Our Benefits : Snap Inc. is its own community, so we've got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap's long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position.These pay zones may be modified in the future.

Zone A (CA, WA, NYC) :

The base salary range for this position is $142,000-$214,000 annually.

Zone B :

The base salary range for this position is $135,000-$203,000 annually.

Zone C :

The base salary range for this position is $121,000-$182,000 annually.

This position is eligible for equity in the form of RSUs.