The Intersect Group is partnered with our client in Irving to search for a Business Marketing Analyst to join the team.
Business Analyst – Growth Programs
Contract : 12 months and should extend and could convert down the road
Location / Schedule : 5 days onsite in Irving, TX 75063
Interview Process : TBD
This position is responsible for shaping and executing the company's strategy to drive adoption of its delivery app in priority markets. Working closely with Strategy, Marketing, and Market Operations teams, the individual will develop user acquisition plans, design targeted growth initiatives, and oversee their end-to-end execution to ensure seamless cross-functional alignment. Additionally, the role will partner with broader teams to champion new verticals objectives and ensure growth programs integrate with overarching organizational campaigns.
Needs :
- Bachelor's degree or higher; ideally in Business, Marketing, Program Management or related fields
- 4+ years of experience in growth focused roles (e.g., Growth Strategy, S&O, Field Marketing, Market Leader) or Consulting
- Experience in designing the growth program or field marketing program rather than executing the program
- Proven ability to work cross-functionally and deliver impactful results.
- Prior experience at high-growth B2C ecommerce companies, especially online marketplaces, or growth-oriented business units within larger brands is a strong plus
Duties :
Translate business objectives and target metrics into specific tactical growth programsDesign and own key growth initiatives to acquire new users in target markets, maximizing user growth & ROI within a given budgetCollaborate with Analytics & Product teams to closely track performance of initiatives and derive insights to deliver continuous improvement in ROI, CAC, and RetentionWork cross-functionally with Marketing, Consumer Strategy, and Market Operations team to ensure delivery of multi-channel growth campaigns and cohesive customer experienceManages complex, multi-workstream initiatives from concept to launch to iterationTranslate business requirements and strategic objectives into clear, actionable briefs for marketing teams and operations teamsBuild business cases for high-priority growth initiatives and present to internal leadership teams to secure buy-in and resources