Overview MEDIA EXECUTIVE - KBTX role at Gray Media
KBTX Media, a Gray Media Group station, is seeking a Media Executive to work with new advertisers to develop advertising solutions that help their business grow. This is a new business development role focused on prospecting, closing, and building a client base.
About Gray Media Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation\u2019s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and / or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray\'s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KBTX KBTX Media operates the CBS and CW affiliates in Bryan-College Station, Texas, serving an 18-county area known as the Brazos Valley. For nearly 70 years, we\u2019ve been the dominant choice for local news and entertainment. Our team produces about 40 hours of original content each week across our broadcast and streaming platforms. KBTX is routinely recognized among the best in the state by organizations including the Associated Press, RTDNA and the Lone Star EMMY Chapter of the National Academy of Television Arts and Sciences. In 2023, KBTX became the first television station to win the Texas Association of Broadcasters\u2019 Bonner McLane Public Service award three consecutive times. Additionally, our team was honored with a National Edward R. Murrow Award for digital innovation and regional Murrow awards for breaking news, digital innovation, and best newscast. KBTX is also a recent Texas AP Broadcasters / Freedom of Information Foundation of Texas Station of the Year and Texas Associated Press Broadcasters Station of the Year. Bryan-College Station, Texas, is a community of more than 250,000 people and the largest single metro in the Waco-Temple-Bryan DMA. The twin cities offer a vibrant arts scene, trails, dining and nightlife. Texas A&M University is located in College Station.
Passing a motor vehicle records check is a condition of employment. Gray Television, Inc. is an equal opportunity employer and participates in E-Verify.
Job Summary / Description The Media Executive candidate will be expected to prospect, close, and develop new business and build a client base. This role will be expected to achieve weekly / monthly / quarterly activity standards designed to help you develop your new business pipeline for long-term revenue potential. The ideal candidate will possess high energy, self-motivation, a hunger for new challenges, and a strong work ethic. You don\u2019t need media experience, but you do need to be a fast learner, have excellent communication & customer service skills, and have strong organizational and time management abilities. This is a new business development role and does not have an established book of business. Those with a hunter mentality, strong work ethic, and team player attitude will succeed in this role.
Duties / Responsibilities Prospect new accounts and create new sales opportunities
Build, present, close, and execute cross-platform advertising campaigns utilizing all of KBTX\u2019s broadcast and digital platforms
Achieve revenue goals through new business development
Meet weekly / monthly / quarterly activity standards designed to help you develop your new business pipeline
Assist in the production of clients\u2019 campaign elements
Utilize the CRM daily to track activity, prospects, and update pending revenue
Ongoing account maintenance and collections
Qualifications / Requirements Television and / or digital advertising sales experience preferred but not required
Broad understanding of marketing strategies
Self-starter with the ability to interact and influence others in a positive manner while working in a fast-paced atmosphere
Must possess excellent verbal and written communication skills
A strong work ethic with the ability to formulate and execute a daily plan
Detail-oriented and extremely organized, able to handle multiple active clients at various stages of execution and development
Proficient in Microsoft Word, Excel, PowerPoint, Google Docs, and Outlook
Must have a properly insured personal vehicle, a clean driving record, and a valid driver\u2019s license
Compensation is commensurate with experience but will include salary and bonus potential and can grow to an uncapped commission structure
How to Apply If you feel you\u2019re qualified and want to work with a great group of people, go to the Gray Careers page, type in the job title or station call letters, click on "apply now", upload your resume, cover letter, and references. Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal. Gray Media is a drug-free company.
Additional Info / EEO Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment. The policy applies to all terms and conditions of employment. Gray Media prohibits harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
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Media Executive Media • Bryan, TX, United States