Graphic Design Director

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Title : Graphic Design Director

Location : Washington, DC

Salary : Competitive salary and benefits package based on qualifications; classified as full-time salaried; exempt and not eligible for overtime.

Reports to : Sophia Newbold, Chief Creative Officer

Travel : May require international travel and monthly travel.

Position Overview

We are seeking a highly creative and strategically minded Graphic Design Director to lead the brand’s visual identity across all channels. This person will manage and mentor the graphic design team, ensuring the Tuckernuck aesthetic is consistently and thoughtfully expressed—from digital campaigns and emails to packaging, print collateral, and retail visuals. The ideal candidate is both a hands-on designer and a high-level thinker who thrives in a fast-paced, collaborative environment.

Core Responsibilities

• Creative Leadership :
• Provide visionary leadership to the graphic design team, inspiring creativity and fostering an environment of innovation.
• Develop and communicate a cohesive design vision that aligns with the company's brand identity and business objectives.
• Team Management :
• Recruit, mentor, and manage a team of graphic designers, ensuring their professional growth and development.
• Foster a collaborative and inclusive team culture that values creativity, excellence, and continuous improvement.
• Project Oversight :
• Lead the end-to-end design process, from concept development to execution, ensuring the timely delivery of high-quality design assets.
• Collaborate cross-functionally with marketing, product, and other teams to understand project requirements and goals.
• Collaborate with third party teams and contractors to help execute projects.
• Brand Consistency :
• Uphold and evolve the company's visual brand standards, ensuring consistency across all design elements.
• Work closely with stakeholders to understand brand guidelines and incorporate them into all design projects.
• Work with teams to ensure branding is used consistently in internal and external documents.
• Strategic Collaboration :
• Collaborate with senior leadership to align design strategies with overall business objectives.
• Provide insights and recommendations on industry trends, emerging technologies, and design best practices.
• Budget and Resource Management :
• Manage the design team budget effectively, allocating resources efficiently to meet project demands.
• Evaluate and recommend tools and technologies to enhance the design process.
• Executional Ownership
• Oversee design for :
• Email marketing and lifecycle communications
• Website graphics, landing pages, and homepage refreshes
• Campaign branding and seasonal moments
• Packaging, in-store signage, and printed collateral
• Paid social and digital ads
• Work closely with Creative Ops to ensure timelines are met and assets are delivered with accuracy

Minimum Qualifications

Knowledge / Skills / Abilities

Core Values

The successful candidate will also demonstrate the following core values that inspire the Tuckernuck team to make a difference.

Tuckernuck is an equal opportunity employer and makes employment decisions on the basis of merit. Tuckernuck policy prohibits unlawful discrimination based on race, color, religious creed, sex, gender identity, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member), sexual orientation, pregnancy, or any other consideration made unlawful by federal, state, or local laws. It also prohibits discrimination based on a perception that anyone has any of those characteristics or is associated with a person who has or is perceived as having any of those characteristics. All such discrimination is unlawful. Tuckernuck offers reasonable accommodations in the hiring and employment process for individuals with disabilities. If you need assistance in this application or hiring process to accommodate a disability, you may request an accommodation at any time.

Seniority level

Seniority level

Director

Employment type

Employment type

Other

Job function

Job function

Design, Art / Creative, and Information Technology

Industries

Retail Apparel and Fashion

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