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Senior Account Executive

Senior Account Executive

GannettBoston, MA, United States
2 days ago
Job type
  • Full-time
Job description

National Digital Account Executive – Enterprise Sales | USA TODAY NETWORK | USA Today Co. | LocaliQ

USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com

USA Today Co. is the nation’s largest local-to-national media and marketing organization, powering award-winning journalism and innovative digital solutions across 300+ trusted brands—including USA TODAY, 250+ daily local news sites, and 160 U.K. local online news brands. With 150M+ monthly unique visitors, proprietary 1st-party data, AI-driven ad tech, and unmatched scale, we connect consumers, communities, and businesses like no one else. LocaliQ, alongside ReachLocal, ranks among the top digital marketing providers with Google, Meta, and Amazon, delivering ROI-focused solutions to over 100,000 businesses.

We are seeking a high-impact Digital Account Executive – National / Enterprise Sales to join our dynamic, remote National Sales team. Aligned with New York City and Boston (full-time remote with occasional travel), you will drive net-new revenue and account growth from national brands, agencies, and multi-location enterprises in high-growth verticals such as Healthcare, CPG, Entertainment, Finance, Multi-Location Retail, Home Services, Education, and Auto Aftermarket.

Key Responsibilities

  • Prospect, pitch, and close national advertisers and agency partners via cold calling, networking, industry events, and strategic outreach to consistently meet / exceed quarterly and annual revenue targets.
  • Build consultative relationships with C-level executives, media planners / buyers, and VP+ decision-makers to uncover needs and craft data-driven, multi-platform campaigns.
  • Sell the full USA TODAY NETWORK and LocaliQ portfolio : high-impact display, video (pre-roll, OTT, streaming), native, branded content, social amplification, search (SEM / SEO), email, programmatic, reputation management, event sponsorships, and custom experiential solutions.
  • Develop compelling proposals, RFPs, and presentations that demonstrate clear ROI, leveraging internal strategy, creative, ad ops, analytics, and client success teams.
  • Manage pipeline, negotiations, upsells, renewals, and post-sale execution to ensure long-term commitments, client satisfaction, and KPI attainment.
  • Synthesize client insights to create customized account strategies and plans; accurately forecast revenue using Salesforce.
  • Stay ahead of digital media trends, competitive landscape, ad technologies, and industry innovations.
  • Represent USA Today Co. / USA TODAY NETWORK at industry events and collaborate cross-functionally to deliver premium, integrated solutions.

Qualifications

  • 5+ years of digital media / advertising sales experience with a proven track record of hitting / exceeding quota through net-new business development and account growth.
  • Deep expertise in high-impact formats (display, video, native, branded content, off-platform social, programmatic, OTT, event sponsorships) and digital marketing solutions (SEM, SEO, social, reputation management).
  • Established relationships with national holding company agencies (e.g., GroupM, Publicis, Omnicom) strongly preferred.
  • Vertical expertise in Healthcare, CPG, Entertainment, Finance, Multi-Location Retail, Home Services, Education, or Auto Aftermarket is a plus.
  • B2B hunter mentality with no-fear prospecting, cold calling, and networking; demonstrated ability to lead productive sales / strategy meetings with large, multi-location enterprises.
  • Exceptional presentation, negotiation, closing, influencing, and communication skills; ability to sell premium value over price.
  • Well-crafted sales process / methodology; proficient in Salesforce CRM, MediaRadar, Winmo, SellerCrowd, and Sales Navigator.
  • Bachelor’s degree required.
  • Ethical, organized, resourceful, and initiative-driven with a history of innovation, goal achievement, and maintaining a satisfied account base.
  • Compensation & Benefits

  • Base Salary : $60,000 – $65,000 (DOE; reflective of market, education, skills, certifications, and experience).
  • Uncapped Commission with accelerators above 100% of quota for unlimited earnings potential.
  • Comprehensive benefits : Medical, Dental, Vision, HSA / FSA, Life Insurance, Pet Insurance, 401(k) match.
  • Unlimited PTO / MTO (subject to performance) + company-paid holidays.
  • Expense account, home office stipend, monthly business expenses.
  • World-class training : Intensive 3-week onboarding + ongoing sales enablement and continuous learning.
  • Fully remote workplace with occasional travel for client meetings, industry events, and quarterly team offsites.
  • Collaborative, high-energy team environment with knowledge-sharing among top industry talent.
  • Why Join Us?

  • Sell for the #1 local-to-national media network with premium inventory, trusted journalism, and cutting-edge AI / proprietary tech.
  • Access unparalleled resources, support teams (industry experts, product specialists, creatives), and award-winning products to deliver measurable client success.
  • Thrive in a fast-paced, mission-driven company that powers communities, fuels business growth, and rewards exceptional performance.
  • As a part of USA Today Co., the nation's largest media and marketing solutions company, we offer a dynamic, community-focused environment where individuals are rewarded for exceptional performance. We offer competitive salaries and benefits, including healthcare, dental and vision coverage, flexible spending account, 401(k), paid time off, and tuition reimbursement. Pre-employment drug testing and background screening are required.

    #LI-SD1; #LI-Remote

    Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and / or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.

    #J-18808-Ljbffr

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