Director Of Marketing Dellshire Resort
Discover your next career chapter in Wisconsin Dells, the Waterpark Capital of the World and home to Dellshire Resort. Nestled in the scenic beauty of Wisconsins river valleys, Dellshire offers a unique Renaissance-inspired atmosphere paired with modern resort amenities. Just a short drive from major metropolitan areas, this destination combines family-friendly fun with a thriving year-round tourism market.
Please note that the ideal candidate would be on-site; however, hybrid / remote options could be possible (if you are located within a 3-hour drive of the resort).
As Director of Marketing, you will play a pivotal role in shaping and executing strategic marketing initiatives that drive brand awareness, attract new guests, and elevate the overall guest experience. This is a chance to be part of a creative, fast-growing organization that values innovation, collaboration, and excellence. The Director of Marketing will oversee all marketing planning and execution strategies for Dellshire Resort and lead efforts across branding, digital strategy, public relations, social media, and community engagement.
Requirements :
- Bachelors degree in Business, Communications, or Marketing preferred
- 35 years of related marketing experience within hospitality, resort, or tourism industries
- Previous resort and / or independent hotel experience strongly preferred
- Pre-opening experience a plus
- Mastery of Microsoft Office (Outlook, Word, Excel, PowerPoint) and Adobe Creative Suite (Illustrator or equivalent)
- Strong organizational and project management skills with the ability to manage multiple projects simultaneously
- Excellent writing and editing skills
- Strong communication and presentation skills
- Ability to calculate figures and apply concepts of basic algebra (budgets, percentages, commissions, etc.)
- Ability to read, write, and present in one-on-one and group settings with clients, staff, and partners
Qualifications :
Proven expertise in Branding Awareness, Positioning, and Social Media strategyExperience developing Media and Public Relations campaignsStrong leadership skills with experience supervising or mentoring a teamAbility to produce and approve marketing content across digital, print, and traditional channelsExperience collaborating with agencies and managing vendor relationshipsDemonstrated ability to manage marketing budgets, track expenses, and allocate resources effectivelyProficiency in developing and implementing CRM strategies, e-commerce initiatives (SEO, PPC, retargeting), and email campaignsExperience conducting market research and competitor analysis to shape marketing plansSkilled in community relations, partnerships, and sponsorship managementKnowledge of web analytics and ability to transform data into actionable strategiesAbility to design and update promotional materials (brochures, sales tools, F&B programming, in-house signage, etc.)Strong creative thinking and entrepreneurial spirit with a steady, detail-oriented approachAbility to manage multiple campaigns, launches, and seasonal pushes with consistency and follow-throughCompensation :
We offer a highly competitive salary with a comprehensive benefits package.
Why DellShire Resort?
A leadership opportunity to shape the vision of a distinctive, independent resort in one of the Midwests top leisure destinations.A people-first culture built on authentic hospitality, regional pride, and team empowerment.Competitive compensation package, bonus opportunity, and relocation assistance available.The compensation for this position is $75,000.00 / Yr. - $95,000.00 / Yr. based on qualifications and experience.