Dr of Merchandising

Director of Merchandising

Location : New York City

Aflalo is a modern luxury fashion brand rooted in elegance, opulence, and bold femininity. We are seeking a Director of Merchandising to lead product strategy and drive the commercial success of our collections. This is a key leadership role that blends data-driven insight with impeccable taste.

Responsibilities :

• Own seasonal and core line planning across all categories
• Analyze sell-through performance and drive reorders of high-performing styles
• Partner closely with design to shape product assortments that are both elevated and commercially viable
• Set pricing, SKU count, and category depth targets by season
• Guide the product calendar and ensure timely handoffs across design, development, and production
• Collaborate cross-functionally with marketing, operations, and e-commerce to ensure alignment
• Monitor market trends and competitive landscape to inform product opportunities
• Champion the brand's aesthetic and help curate a distinctive point of view in the assortment

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