Senior Business Analyst, Credit Marketing

Sr. Business Analyst

Position Purpose : The Sr. Business Analyst contributes to the day-to-day responsibilities of marketing execution and analysis of the Credit Marketing business designed to increase awareness, sales and loyalty for The Home Depot's credit and loan portfolio offering. The Sr. Business Analyst will primarily support marketing strategy geared towards new acquisitions and existing member growth, monthly lifecycle card marketing programs, and analysis for post campaign and quarterly results. The Sr Business Analyst will partner with internal and external partners and marketing managers to coordinate cross-functional team briefings and proofs, meetings and recaps, maintain production calendars, maintain legal and fair lending compliance standards and documentation and promo / coupon submissions.

Key Responsibilities :

• Lead all phases of a project's life cycle including defining the business need, establishing criteria and business requirements, understanding the impact to the business and designing and rolling out the project.
• Serve as a subject matter expert and perform research and / or analysis within assigned projects or category of business.
• Establish and report on metrics of assigned projects or categories to gauge business value.

Direct Manager / Direct Reports :

Reports to Manager / Sr. Manager

No associates report to this role on a permanent basis, but requires the technical leadership of a project work team : may select team members and assess capabilities, provide technical training, provide information necessary to meet work, project or program objectives, evaluate program or project performance.

Travel Requirements :

Typically requires overnight travel less than 10% of the time.

Physical Requirements :

Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.

Working Conditions :

Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

Minimum Qualifications :

Must be eighteen years of age or older.

Must be legally permitted to work in the United States.

Preferred Qualifications :

Bachelor degree required.

Experienced marketer and communicator, with customer and brand focus, and a creative eye.

Ability to be deadline-oriented, organized with calendar deadlines and legal requirements.

Ability to collaborate and nurture cross-functional and partner relationships.

Ability to approach problems systematically and with speed, partner with manager for guidance, research alternatives and make thoughtful recommendations.

Minimum Education :

The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.

Preferred Education :

No additional education

Minimum Years of Work Experience :

Preferred Years of Work Experience :

No additional years of experience

Minimum Leadership Experience :

None

Preferred Leadership Experience :

None

Certifications :

None

Competencies :

Strong project management skills, including strong process orientation, ability to work and lead cross functional teams, strategic thinking and creative problem solving skills.

Analytical; extensive knowledge of statistical methods and modeling.

Ability to establish priorities and procedures for accomplishing work within established deadlines; ability to lead multiple projects and manage toward deadlines and deliverables.

Strong communication and presentation skills, including ability to interact at Officer level; ability to negotiate and persuade.

Proven success in increasing management roles handling multiple projects with competing deadlines.

Ability to assimilate extensive amounts of detailed data, analyze and summarize vast amounts of information as well as understand all of the detail supporting the analysis.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.