Senior Product Manager, Incrementality

Senior Product Manager, Incrementality

Triple Whale is the source of truth for eCommerce brands. Our platform centralizes the entire analytics stackfrom profit tracking and customer insights to marketing attribution and creative intelligence. We empower brands with the visibility they need to make smarter decisions, scale faster, and optimize every dollar spent.

Why Triple Whale Needs You

Own Triple Whale's incrementality product lineturning "what happened" into "what truly moved the needle." You'll translate rigorous causal methods into practical tooling : geo / lift tests, holdouts, ghost adsstyle approaches, and integrations that make test design, execution, and interpretation dead-simple. You'll partner closely with our MMM team to align causal and modeled views, and you'll build the AI co-pilot that recommends the right experiment at the right time. We are prioritizing candidates based on the East Coast or those who can comfortably work during Eastern Standard Time (EST) hours.

What You'll Drive

• Experimentation System : Templates for geo split, PSA / ghost-style, audience holdouts; power analysis, pre-checks, CUPED-like variance reduction, and guardrails.
• Cross-Channel Coverage : Meta, Google, TikTok, Pinterest, Snap, search / shopping, email / SMS; unify readouts across paid / owned channels.
• Design ? Decision Loop : From hypothesis ? design ? run ? readout ? budget reallocation, with time-to-insight as a first-class metric.
• AI Co-pilot : Autocomplete test design, suggest sample sizes / durations, explain assumptions and result sensitivity, recommend budget shifts with confidence intervals.
• MMM Alignment : Reconciliation views that show when / why MMM and incremental tests differ; guidance to users on which to trust in which context.

What You'll Bring

Nice to Have

Our Values

Perks

Triple Whale is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Join Us in Making Waves

If you're looking for more than just a job and want to be part of a movement reshaping the future of Ecommerce, Triple Whale is the place for you. We're on the lookout for driven, curious, and creative individuals ready to thrive in a fast-paced environment.