Senior Product Manager

About the role

This Senior Global Product Manager will be responsible for developing and leading the execution of marketing strategies to grow business for the Ranger Drug-Coated Balloon (DCB) business.  This individual is an experienced marketer who can effectively collaborate across the global and US commercial organizations to champion and execute marketing programs.

Responsibilities include :

• Lead and champion global Ranger DCB marketing strategies in close partnership with Marketing Partners (strategy, upstream), Brand Activation (marketing communications), Clinical, Medical Education, Medical Affairs, and other functional team members.
• Develop and lead a comprehensive global launch strategy for future Ranger line extensions in collaboration with a cross-functional team, champion the commercialization plan with leadership, and drive execution.
• Monitor the competitive peripheral DCB landscape and develop marketing strategies to maintain a clear, differentiated value proposition in the marketplace.
• Collaborate with and support the US sales and commercial organization; spend time in the field understanding commercial dynamics, building sales and customer relationships and gathering actionable insights to inform marketing strategies.
• Support global marketing partners with Ranger launch and continuation marketing activities that ensure consistent global strategy and value proposition, and support regional growth.
• Maintain and evolve the Ranger positioning and messaging, with a focus on the clinical data story.
• Initiate Ranger business analytics to develop actionable segmentation, uncover growth targets, and build focused program strategies and tactics to drive business growth.

Desired experience :