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Senior Growth Marketing Manager, Google Fi Wireless
Senior Growth Marketing Manager, Google Fi WirelessGoogle • San Francisco, CA, US
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Senior Growth Marketing Manager, Google Fi Wireless

Senior Growth Marketing Manager, Google Fi Wireless

Google • San Francisco, CA, US
4 days ago
Job type
  • Full-time
Job description

Senior Growth Marketing Manager, Google Fi Wireless

Join to apply for the Senior Growth Marketing Manager, Google Fi Wireless role at Google

Applicants in San Francisco : Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.

By applying to this position you will have an opportunity to share your preferred working location from the following : San Francisco, CA, USA; Mountain View, CA, USA

Minimum Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 9 years of experience in growth marketing or subscription marketing.
  • 3 years of experience with paid media, life cycle marketing, email, notifications, web.
  • 2 years of experience managing people or teams.
  • Experience managing cross-functional or cross-team projects.

Preferred Qualifications

  • 9 years of experience in product-led growth marketing working across user acquisition and engagement.
  • 3 years of experience in quantitative analysis to generate insights and drive business decisions.
  • About the Job

    Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

    As a Growth Marketing lead for Google Fi Wireless, you will take ownership of the full marketing funnel, driving user acquisition and engagement. You won't just be executing campaigns, you will be a strategic leader, defining and owning the growth roadmap for these products and in-product channels.

    In this role, you will be managing a team with the job of driving the strategy, identifying growth opportunities, and delivering impact. You will be a data-driven leader who is passionate about creating a user experience, and who can partner with cross-functional teams across Product Marketing, Product, Engineering, Finance, and Analytics.

    Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems—from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can : changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

    The US base salary range for this full-time position is $165,000–$245,000 plus bonus, equity, and benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

    Responsibilities

  • Manage and mentor a team, lead and develop a team of growth marketing specialists, fostering a culture of innovation and continuous learning.
  • Serve as a subject-matter-expert on growth strategies, providing thought leadership and presenting regularly to marketing and product executives.
  • Develop and execute life-cycle marketing strategies, design and implement multi-channel campaigns (email, web, in-product) across the entire subscriber journey, from acquisition to multi-product adoption, and win-back.
  • Lead A / B testing and experimentation, continuously test and iterate on messaging, creative, and channel strategies to identify optimal approaches for improving performance.
  • Partner with Product, UX, Engineering, Analytics, and Product Marketing teams to launch new growth campaigns, features, or incentives, and drive operational efficiency and creative excellence.
  • Google is proud to be an equal-opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

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    Growth Marketing Manager • San Francisco, CA, US

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