Talent.com
Sr. Product Marketing Manager

Sr. Product Marketing Manager

Louisiana StaffingBaton Rouge, LA, US
1 day ago
Job type
  • Full-time
Job description

Product Marketing Manager Oracle Fusion Data Intelligence

As a Product Marketing Manager for Oracle's Fusion Data Intelligence, you will be the strategic bridge between product innovation and market impact. You'll define how we position, message, and bring Oracle Fusion Data Intelligence (FDI) products to marketdriving demand, accelerating adoption, and enabling sales. This role requires deep collaboration across Product Management, Campaigns, Sales, Analyst Relations, and Field Marketing to ensure Oracle's analytics story is clear, compelling, and consistent.

Responsibilities

1. Messaging, Positioning & Persona Development

  • Create clear, differentiated messaging at both the individual FDI product and higher overall product family levels, addressing business (buyer) and technical (influencer) audiences.
  • Continuously refine messaging based on roadmap evolution, competitive shifts, and market feedback.
  • Develop and maintain buyer and influencer personas grounded in research, behavioral data, market trends, and sales feedback.
  • Ensure consistent positioning across all touchpointsfrom Oracle.com and field marketing to sales decks and analyst reports.

2. Go-to-Market Strategy & Launch Execution

  • Define launch strategy and asset BOM for every product release, determining the launch Tier level (1, 2, or 3).
  • Own GTM planning for launches across FDI pillars and product lines, aligning with cross-functional stakeholders.
  • Perform asset gap analyses and ensure on-time creation of launch contentincluding webpages, datasheets, blogs, sales decks, and demo scripts.
  • Track the performance of GTM efforts through KPIs such as engagement, pipeline generation, and analyst impact.
  • 3. Competitive Intelligence & Market Insights

  • Monitor competitor capabilities, positioning, and messaging to proactively address objections and craft FDI differentiators.
  • Use analyst reports to extract insights on market trends, competitor strengths / weaknesses, and Oracle's perceived position to inform messaging, GTM, and content strategies.
  • 4. Sales Enablement

  • Collaborate with sales enablement leads in different organizational pillars (ie, Apps groups) to produce content.
  • Insert FDI messaging / positioning into related enablement efforts by the Apps teams.
  • Review enablement content and ensure alignment to strategy and messaging / positioning of Oracle Analytics and FDI.
  • Own and maintain sales content in Seismic, ensuring materials remain current, relevant, and aligned with messaging.
  • Monitor Seismic usage analytics to identify high-performing assets and apply insights to optimize future content development.
  • 5. Content Strategy & Market Amplification

  • Drive content creation that fuels demand generation : blogs, videos, customer stories, eBooks, infographics, social posts, and more.
  • Manage the Oracle.com experience for FDI, including Tech pillar pages and contributions to Apps pages.
  • Partner with Paid Media and SEO / AIO teams to optimize web visibility and search performance.
  • Contribute to social media calendars, ensuring timely promotion of launches, campaigns, and product stories.
  • Support executive keynotes, Oracle CloudWorld / Oracle CloudWorld Tour sessions, and major event narratives with compelling content and visuals.
  • 6. Analyst Relations & Customer Advocacy

  • Contribute directly to shape and respond to key analyst evaluations (Gartner MQ, Forrester Wave, IDC MarketScape, etc.), contributing positioning, proof points, and roadmap.
  • Lead customer story nominations and reference programs in partnership with various customer advocacy teams.
  • 7. Metrics, Feedback, and Iteration

  • Measure success of marketing initiatives, launch outcomes, and messaging effectiveness using tools available, Eloqua, Adobe Analytics (web), Sprinklr analytics (social), YouTube analytics (video), Seismic (content), and sales feedback.
  • Maintain a feedback loop with Product Management and Field to ensure content stays relevant and high impact.
  • 8. Social Strategy & Channel Ownership

  • Help manage the official Oracle Analytics social channels (e.g., LinkedIn, Twitter, YouTube), ensuring regular, strategic content publishing aligned with product priorities and campaigns.
  • Contribute to and help execute the social media calendar, incorporating product launches, thought leadership, customer stories, and relevant industry trends.
  • Create or curate social assets (e.g., post copy, graphics, short videos) in collaboration with the content and design teams.
  • Monitor social engagement using tools like Sprinklr, and refine content and timing based on performance analytics.
  • Coordinate with Paid Social teams where appropriate to boost key posts or amplify campaigns.
  • Maintain a consistent brand voice across platforms and serve as the point of contact for cross-functional social initiatives.
  • Disclaimer : Certain US customer or client-facing roles may be required to comply with applicable requirements, such as immunization and occupational health mandates.

    Range and benefit information provided in this posting are specific to the stated locations only US : Hiring Range in USD from : $87,000 to $178,100 per annum. May be eligible for bonus and equity. Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions, and locations, as well as reflect Oracles differing products, industries, and lines of business. Candidates are typically placed into the range based on the preceding factors as well as internal peer equity. Oracle US offers a comprehensive benefits package which includes the following :

  • Medical, dental, and vision insurance, including expert medical opinion
  • Short term disability and long term disability
  • Life insurance and AD&D
  • Supplemental life insurance (Employee / Spouse / Child)
  • Health care and dependent care Flexible Spending Accounts
  • Pre-tax commuter and parking benefits
  • 401(k) Savings and Investment Plan with company match
  • Paid time off : Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
  • 11 paid holidays
  • Paid sick leave : 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
  • Paid parental leave
  • Adoption assistance
  • Employee Stock Purchase Plan
  • Financial planning and group legal
  • Voluntary benefits including auto, homeowner and pet insurance
  • The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted. Career Level - IC3

    About Us

    As a world leader in cloud solutions, Oracle uses tomorrow's technology to tackle today's challenges. We've partnered with industry-leaders in almost every sectorand continue to thrive after 40+ years of change by operating with integrity. We know that true innovation starts when everyone is empowered to contribute. That's why we're committed to growing an inclusive workforce that promotes opportunities for all. Oracle careers open the door to global opportunities where work-life balance flourishes. We offer competitive benefits based on parity and consistency and support our people with flexible medical, life insurance, and retirement options. We also encourage employees to give back to their communities through our volunteer programs. We're committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by emailing accommodation-request_mb@oracle.com or by calling +1 888 404 2494 in the United States. Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans' status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.

    Create a job alert for this search

    Sr Product Marketing Manager • Baton Rouge, LA, US

    Related jobs
    • Promoted
    Senior Product Marketing Manager, Gene Therapy

    Senior Product Marketing Manager, Gene Therapy

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Senior Product Marketing Manager, Viral Gene Therapy.The Senior Product Marketing Manager, Viral Gene Therapy is a global role requiring proven experience in marketing strategy, demand generation, ...Show moreLast updated: 1 day ago
    • Promoted
    Marketing Manager

    Marketing Manager

    SASSOBaton Rouge, LA, US
    Full-time
    SASSO is partnering with one of our clients to identify a Marketing Manager to support the planning, coordination, and execution of marketing initiatives for a portfolio of sports equipment and lif...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Manager, Zoom Revenue Accelerator

    Senior Product Manager, Zoom Revenue Accelerator

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    What you can expect Zoom Revenue Accelerator (ZRA) is evolving into a leading Revenue Orchestration platform, helping sellers and revenue leaders turn every interaction into business impact.We're s...Show moreLast updated: 1 day ago
    • Promoted
    Senior Lead Technical Marketing Manager

    Senior Lead Technical Marketing Manager

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Sr Lead Technical Marketing Manager.We are igniting business growth by connecting people, data and applications quickly, securely, and effortlessly. Together, we are building a culture and company ...Show moreLast updated: 1 day ago
    • Promoted
    Sr Mgr,Digital Product

    Sr Mgr,Digital Product

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    At CVS Health, we're building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.As the nation's leading h...Show moreLast updated: 1 day ago
    • Promoted
    Product Marketing Manager, Real-World Data (RWD)

    Product Marketing Manager, Real-World Data (RWD)

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Product Marketing Manager, Real-World Data (RWD).Company : Norstella Location : Remote, United States.At Norstella, our mission is simple : to help our clients bring life-saving therapies to market qu...Show moreLast updated: 1 day ago
    • Promoted
    Sr. Manager, E-Commerce

    Sr. Manager, E-Commerce

    FOXBaton Rouge, LA, US
    Full-time
    Marucci Sports, a wholly owned subsidiary of Fox Factory, was founded by two former MLB players and their athletic trainer who began handcrafting bats for some of the best players in the game from ...Show moreLast updated: 1 day ago
    • Promoted
    Manager, Product Growth

    Manager, Product Growth

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Meta), formerly known as Facebook Inc.When Facebook launched in 2004, it changed the way people connect.Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around t...Show moreLast updated: 1 day ago
    • Promoted
    Content Marketing Manager

    Content Marketing Manager

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Senior Content Marketing Manager.Datavant is a data platform company and the world's leader in health data exchange.Our vision is that every healthcare decision is powered by the right data, at the...Show moreLast updated: 1 day ago
    • Promoted
    Product Manager, Technical Marketing

    Product Manager, Technical Marketing

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Cardinal Heath at-Home is seeking a Product Manager to lead the development and optimization of our commerce websites and integration platforms that drive best in class customer experience and oper...Show moreLast updated: 1 day ago
    • Promoted
    Senior Director Products

    Senior Director Products

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Senior Director, Product for Real ID Strategy.The Senior Director, Product for Real ID Strategy is responsible for defining and driving Acxiom's comprehensive Real ID product strategy, spanning con...Show moreLast updated: 1 day ago
    • Promoted
    Principal Product Marketing Manager, Artificial Intelligence (OCI)

    Principal Product Marketing Manager, Artificial Intelligence (OCI)

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Job Posting : Oracle Product Marketing Expert.Oracle is seeking a product marketing expert in artificial intelligence.This is a technical role centered around content creation.Key activities include...Show moreLast updated: 1 day ago
    • Promoted
    Product Manager, Senior

    Product Manager, Senior

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Senior Product Manager (LOS / POS).Come join our amazing team and work remote from home! The Senior Product Manager (LOS / POS) leads the roadmap, feature definition, and delivery for ICE Mortgage Tech...Show moreLast updated: 1 day ago
    • Promoted
    Product Manager / Strategy 5-ProdDev

    Product Manager / Strategy 5-ProdDev

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Oracle's Data Platform Integration Leader.Join a team driving the development of a next-generation Oracle's Data Platform built for the enterprisedesigned to take organizations from raw data to int...Show moreLast updated: 1 day ago
    • Promoted
    Sr. Project Manager

    Sr. Project Manager

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Cardinal Health Sonexus Access and Patient Support.Cardinal Health Sonexus Access and Patient Support helps specialty pharmaceutical manufacturers remove barriers to care so that patients can acces...Show moreLast updated: 1 day ago
    • Promoted
    Senior Lifecycle Marketing Manager

    Senior Lifecycle Marketing Manager

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Senior Lifecycle Marketing Manager.Our mission is to make higher education accessible and affordable for everyone.We empower students with financial support and supercharge their ability to pay dow...Show moreLast updated: 1 day ago
    • Promoted
    Senior Product Marketing Manager, Artificial Intelligence (OCI)

    Senior Product Marketing Manager, Artificial Intelligence (OCI)

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Oracle AI Product Marketing Content Creator.Oracle is seeking a content creator to join the AI product marketing team.The successful applicant will be responsible for generating content for a broad...Show moreLast updated: 1 day ago
    • Promoted
    Product Manager / Strategy 4-ProdDev

    Product Manager / Strategy 4-ProdDev

    Louisiana StaffingBaton Rouge, LA, US
    Full-time
    Oracle's AI Data Platform is accelerating enterprise AI and redefining how AI applications are built.The Data Platform team is seeking an experienced Principal Product Manager to drive strategy, ro...Show moreLast updated: 1 day ago