VP, Integrated Marketing Operations

Vice President, Marketing & Communications

At BNY, our culture empowers you to grow and succeed. As a leading global financial services company at the center of the world’s financial system we touch nearly 20% of the world’s investible assets. Every day around the globe, our 50,000+ employees bring the power of their perspective to the table to create solutions with our clients that benefit businesses, communities and people everywhere.

We continue to be a leader in the industry, awarded as a top home for innovators and for creating an inclusive workplace. Through our unique ideas and talents, together we help make money work for the world. This is what #LifeAtBNY is all about.

We’re seeking a future team member for the role of Vice President, Marketing & Communications to join our Marketing team. This role location is not specified – ONSITE / HYBRID / REMOTE.

In this role, you’ll make an impact in the following ways :

Develop and execute comprehensive marketing strategies by leveraging industry knowledge and data-driven insights to enhance BNY's brand presence.

Collaborate with cross-functional teams to ensure alignment of marketing initiatives with business objectives, demonstrating expertise in integrated marketing communications.

Lead the creation of compelling content and communication materials that resonate with target audiences, by applying advanced marketing techniques and tools.

Evaluate and measure the effectiveness of marketing campaigns and initiatives to ensure continuous improvement and achievement of key performance indicators.

Drive innovation in marketing practices by exploring new digital platforms and strategies to engage clients and stakeholders effectively.

Maintain strong relationships with external partners and vendors to optimize marketing efforts and achieve strategic objectives.

To be successful in this role, we’re seeking the following :

Bachelor’s degree in Marketing, Communications, or a related field. Advanced degree preferred.

Typically 5-12+ years of experience. Experience in the securities or financial services industry is preferred.

Strong strategic thinking and analytical skills, with a proven ability to translate data into actionable marketing strategies.

Excellent communication and interpersonal skills, essential for effective collaboration and stakeholder engagement.

Proficiency in leveraging digital marketing tools and platforms to drive brand growth and engagement.

At BNY, our culture speaks for itself. Here’s a few of our awards :

America’s Most Innovative Companies, Fortune, 2024

World’s Most Admired Companies, Fortune 2024

Human Rights Campaign Foundation, Corporate Equality Index, 100% score, 2023-2024

Best Places to Work for Disability Inclusion, Disability : IN – 100% score, 2023-2024

“Most Just Companies”, Just Capital and CNBC, 2024

Dow Jones Sustainability Indices, Top performing company for Sustainability, 2024

Bloomberg’s Gender Equality Index (GEI), 2023

Our Benefits and Rewards :

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.

BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $68,000 and $170,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long-term incentive packages, and company-sponsored benefit programs.

This position is at-will and the Company reserves the right to modify base (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department / team performance and market factors.

BNY is an Equal Employment Opportunity / Affirmative Action Employer - Underrepresented racial and ethnic groups / Females / Individuals with Disabilities / Protected Veterans.