Senior Product Marketing Manager AI & Emerging Technologies

Senior Product Marketing Manager For AI

FICO (NYSE : FICO) is a leading global analytics software company, helping businesses in 100+ countries make better decisions. Join our world-class team today and fulfill your career potential!

The Opportunity

At FICO, you'll shape the future of AI-driven decisioning across industries from finance and insurance to telecom and beyond. The AI landscape is evolving at lightning speed. Hype is everywhere, but the real challenge and opportunity is turning innovation into measurable business outcomes. That's where you come in.

As a Senior Product Marketing Manager for AI, you'll lead the go-to-market strategy, messaging, and content for FICO's AI offerings including our platform capabilities and cutting-edge innovations. This is a highly visible role where you'll translate technical depth into clear, compelling narratives that resonate with executives, practitioners, and partners alike.

You'll work closely with Product Management, Sales, Enablement, and the broader marketing team to build differentiated positioning, craft customer-ready content, and ensure our sales teams are fully equipped to win. If you thrive on tackling complex ideas, distilling them into stories that move markets, and driving adoption of transformational technology, this role is for you.

What You'll Contribute

• Product Positioning and Messaging.
• Develop sharp, differentiated messaging for FICO AI solutions tailored to C-level, business, and technical buyers.
• Partner with sales and field marketing to uncover gaps, customer pain points, and opportunities for growth.
• Align closely with product, research, and competitive intelligence teams to define and communicate what makes FICO AI unique.
• Content Creation.
• Build high-quality content across formats : whitepapers, case studies, datasheets, demos, technical decks, and webinars.
• Translate advanced AI concepts into narratives that resonate with both technical and non-technical audiences.
• Collaborate with creative teams to produce visually engaging collateral that elevates our brand.
• Sales Enablement.
• Equip the sales organization with tools, guides, and training that drive confidence and effectiveness.
• Lead enablement sessions on product capabilities, competitive positioning, and objection handling.
• Develop repeatable frameworks that scale knowledge across global teams.
• Product Launches.
• Own the GTM execution for new AI capabilities, ensuring alignment across stakeholders.
• Deliver launch strategies, messaging, and campaign content that drive adoption and revenue impact.
• Analyze launch performance and use feedback to continually improve.
• Core Traits.
• Intellectually curious : motivated to dive deep into complex AI topics and make them accessible.
• Storyteller and communicator : exceptional writing, visual, and verbal communication skills.
• Systems thinker : able to connect people, process, and technology into clear strategies.
• Collaborative learner : eager to grow alongside senior marketers and technical experts.
• Cross-functional leader : skilled at working with diverse teams across the organization.

What We're Seeking

Our Offer to You

Why Make a Move to FICO?

At FICO, you can develop your career with a leading organization in one of the fastest-growing fields in technology today Big Data analytics. You'll play a part in our commitment to help businesses use data to improve every choice they make, using advances in artificial intelligence, machine learning, optimization, and much more.

FICO makes a real difference in the way businesses operate worldwide :

Credit Scoring FICO Scores are used by 90 of the top 100 US lenders.

Fraud Detection and Security 4 billion payment cards globally are protected by FICO fraud systems.

Lending 3 / 4 of US mortgages are approved using the FICO Score.

Global trends toward digital transformation have created tremendous demand for FICO's solutions, placing us among the world's top 100 software companies by revenue. We help many of the world's largest banks, insurers, retailers, telecommunications providers and other firms reach a new level of success. Our success is dependent on really talented people just like you who thrive on the collaboration and innovation that's nurtured by a diverse and inclusive environment. We'll provide the support you need, while ensuring you have the freedom to develop your skills and grow your career. Join FICO and help change the way business thinks!

FICO promotes a culture of inclusion and seeks to attract a diverse set of candidates for each job opportunity. We are an equal employment opportunity employer and we're proud to offer employment and advancement opportunities to all candidates without regard to race, color, ancestry, religion, sex, national origin, pregnancy, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Research has shown that women and candidates from underrepresented communities may not apply for an opportunity if they don't meet all stated qualifications. While our qualifications are clearly related to role success, each candidate's profile is unique and strengths in certain skill and / or experience areas can be equally effective. If you believe you have many, but not necessarily all, of the stated qualifications we encourage you to apply.

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