About The Role
This role will play a critical role in strengthening brand visibility, enhancing client engagement, and supporting organizational growth through strategic, high-impact communications. This role will be responsible for developing and distributing client communications, overseeing social media strategy and content creation, supporting public relations initiatives, and ensuring all materials meet rigorous brand and regulatory standards. This individual will collaborate cross-functionally with Marketing, Client Services, Compliance, Sales, and external partners to deliver clear, compelling, and compliant messaging across all channels. The ideal candidate is a strong communicator, proactive project manager, and detail-oriented storyteller with experience in regulated healthcare environments.
Key Responsibilities
Client & Regulatory Communications
Marketing Collateral & Prospecting Support
Email Marketing
Public Relations & Brand Visibility
Awards, Thought Leadership & External Recognition
Social Media Strategy & Management
Essential Qualifications
Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or related field.
36 years of experience in marketing communications, corporate communications, PR, or related roles.
Experience managing communications in regulated industries or for large carriers (Blue Cross Blue Shield experience strongly preferred).
Strong writing, editing, and storytelling skills with the ability to translate complex topics into clear, persuasive messaging.
Experience developing marketing collateral and managing email platforms (HubSpot, Mailchimp, or similar preferred).
Familiarity with compliance-driven communication requirements, especially for BCBS companies.
Ability to collaborate with cross-functional teams and manage multiple projects simultaneously in a fast-paced environment.
Proficiency with design and content tools (e.g., Canva, PowerPoint, Adobe Suite, HubSpot) preferred.
Strong organizational skills, attention to detail, and ability to meet tight deadlines.
Comfortable collaborating with senior leaders and adept at learning and adapting to their tone, writing style, and preferences.
Writing samples will be requested as part of the interview process.
About
At Brighton Health Plan Solutions, LLC, our people are committed to the improvement of how healthcare is accessed and delivered. When you join our team, you'll become part of a diverse and welcoming culture focused on encouragement, respect and increasing diversity, inclusion, and a sense of belonging at every level. Here, you'll be encouraged to bring your authentic self to work with all your unique abilities. Brighton Health Plan Solutions partners with self-insured employers, Taft-Hartley Trusts, health systems, providers as well as other TPAs, and enables them to solve the problems facing today's healthcare with our flexible and cutting-edge third-party administration services. Our unique perspective stems from decades of health plan management expertise, our proprietary provider networks, and innovative technology platform. As a healthcare enablement company, we unlock opportunities that provide clients with the customizable tools they need to enhance the member experience, improve health outcomes, and achieve their healthcare goals and objectives. Together with our trusted partners, we are transforming the health plan experience with the promise of turning today's challenges into tomorrow's solutions. Come be a part of the Brightest Ideas in Healthcare.
Company Mission
Transform the health plan experience how health care is accessed and delivered by bringing outstanding products and services to our partners.
Company Vision
Redefine health care quality and value by aligning the incentives of our partners in powerful and unique ways.
DEI Purpose Statement
At BHPS, we encourage all team members to bring your authentic selves to work with all your unique abilities. We respect how you experience the world and welcome you to bring the fullness of your lived experience into the workplace. We are building, nurturing, and embracing a culture focused on increasing diversity, inclusion, and a sense of belonging at every level.
Annual Salary Range : $70,000-$90,000
The salary range and / or hourly rate listed is a good faith determination that may be offered to a successful applicant for this position at the time of the posting of an advertisement and may be modified in the future. When determining a team member's base salary and / or rate, several factors may be considered as applicable by law including but not limited to location, years of relevant experience, education, credentials, skills, budget and internal equity.
Manager Communication • New York, NY, US