Alliance Française de Chicago is hiring : Marketing Manager in Chicago

Overview

Marketing Manager

Join the place for all things French in Chicago!

About the Alliance Française de Chicago

The Alliance Française de Chicago is a 501(c)[3] non-profit organization located in downtown Chicago, Illinois. Our mission is to be Chicago’s center of French language and Francophone cultures. We aim to promote exchange, understanding, and friendship between Americans and French-speaking people, including those from Europe, Canada, Africa, the Caribbean and the Middle East - a world of 220 million French speakers. Through study of another language and its associated cultures, we help Chicagoans to expand their view of the world. This position is on-site in Chicago, Illinois.

Role Overview

In conjunction with Senior Leadership and Program Teams, the Marketing Manager will develop and execute a holistic marketing strategy across all brand platforms : digital, social media, video, email, radio, and print. This role will cultivate brand awareness and grow our following through innovative and effective methods to increase enrollment revenue and attendance at public programs. The Marketing Manager will also act as a community manager, harmonizing our communications to preserve and boost the identity of our brand. Finally, the candidate will be performance-oriented and will monitor and evaluate campaigns and summarize results for the rest of the team.

Responsibilities

Update and execute organizational marketing strategy and brand story with support from senior leadership as needed

Drive revenue and attendance for AF Chicago programs and classes

Produce relevant campaigns and campaign materials for various departments in a timely, efficient manner

Establish departmental goals and targets with directors

Oversee editorial calendar, including social media, email marketing, and ads

Collaborate across teams to manage priorities and deliver results

Content & Community-Building

Work with IT during CMS migration to keep website functioning and up to date

Create new, relevant content for campaigns, events, and brand awareness

Ensure all communications materials adhere to brand guidelines and story

Build partnerships to increase brand awareness

Take photos at events to use for graphics and marketing

Create graphics on Canva to use for campaigns

Project Management

Lead marketing committee meetings to track against objectives

Represent the Marketing Department quarterly at Board of Directors meetings

Synthesize results and regularly report on campaign outcomes

Manage a marketing intern

Additional special projects as assigned

Required Qualifications

3+ years of experience in digital and print marketing, content marketing, social media, or similar

Bachelor's degree in marketing, advertising or communications

Proficiency in social media tools, including Facebook, Instagram, Twitter, Pinterest, TikTok, and YouTube

Proficient in graphic design software (InDesign, Photoshop, Illustrator, or Canva)

Working knowledge of Office 365 (Power Point, Excel, Word), Google Suite, Google Analytics / Ads

Ability to work on-site in Chicago

Preferred Qualifications

Proficiency in French or strong willingness to learn

Experience in educational or cultural institutions

Skilled at storytelling and long-form content

Video content production a plus

Perks

Benefits (401k, medical, dental, LTD, paid time off and paid sick leave)

Transportation benefits (pre-tax commuter expense, 50% Divvy subsidy)

Responsibilities, autonomy, and true ownership of assignments

A chance to be a part of a growing department and build your portfolio to establish your professional experience

Free language lessons at Chicago\'s finest institutions for French, Italian, Spanish, German

Specs

Full time exempt position - On-site downtown Chicago

Reports to the Executive Director

To apply please send a resume / CV and a cover letter to : hr@af-chicago.org before Oct. 13

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