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Digital Advertising Specialist

Digital Advertising Specialist

VirtualVocationsErie, Pennsylvania, United States
30+ days ago
Job type
  • Full-time
Job description

A company is looking for a Digital Advertising Specialist to manage and optimize digital advertising campaigns.

Key Responsibilities

Perform daily, weekly, and monthly optimizations for assigned campaigns to enhance performance and lead conversions

Manage client ad budgets and create new campaigns across various ad platforms

Assist in analyzing campaign data and trends to support strategic adjustments and reporting

Required Qualifications

Minimum of 1 year of experience in digital advertising or a degree in marketing preferred

Competency in Google Ads, Bing Ads, Meta Ads, LinkedIn Ads, and Google Analytics + Tag Manager

Experience with additional ad platforms such as TikTok, Snapchat, Reddit, and Twitch is a plus

Certifications from Google Ads and Google Analytics preferred, or expected within 90 days of hiring

Ability to manage multiple tasks and prioritize effectively in a dynamic environment

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Digital Advertising Specialist • Erie, Pennsylvania, United States

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