Field Marketing Manager

Account-Based Marketing Manager

Come join Guardian's team of innovative and collaborative award-winning marketing professionals. If you're ready to challenge yourself with work that matters, then this is the place for you. We're committed to making employee benefits insurance simple to understand, choose and use and we have a blast doing it! Is a culture where "We believe people count," "We do the right thing," "We courageously shape our future together," and "We go above and beyond for the people we serve" important to you? If so, Guardian is seeking an experienced, results-focused, and energetic account-based marketing manager to join our Field Marketing Team for the Group Employee Benefits business.

This role will collaborate closely with our sales, client management, training and product marketing teams to develop and execute omnichannel marketing strategies that enable our broker partner community and employers to better understand Guardian's group benefits services and solutions including our Supplemental Health benefits suite. Based on this, the successful candidate will develop and implement ROI-driven marketing plans across a variety of marketing channels, including sales enablement, digital marketing and account-based marketing, to generate demand for the seamless, high-quality group benefits experiences our solutions offer. This role will establish KPIs and goals for campaign programs and communicate the results to key business stakeholders.

This role requires strategic thinking in a fast-paced environment, business acumen, collaboration, prioritization, a passion for our customers, and commitment to diversity and inclusion. Guardian Group Benefits Marketing Team recognition includes :

• 2025 The Communicator Award Winners
• 2025 and 2024 Guardian CEO Award Winners
• 2024 Association of National Advertisers B2 Award

You are :

You have :

You will :

Reporting Relationships :

You will report to our Head of Field Marketing for the Group Benefits business division.

Location :

The primary location for this position is New York, NY (Hudson Yards), or Holmdel, NJ, Boston, MA or Bethlehem, PA with a requirement for 3 days in the office each week.

Travel :

10% Travel required for this position to attend occasional trade shows and quarterly in-person meetings at Hudson Yards in New York, NY and occasionally proposal or marketing meetings in Bethlehem, PA.

Salary Range :

$101,180.00 - $166,220.00

The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.

Our Promise :

At Guardian, you'll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.

Equal Employment Opportunity :

Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.

Accommodations :

Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and / or to receive other benefits and privileges of employment, please contact applicant_accommodation@glic.com.