Director, Media Services - Local

Job Description

Job Description : WHO WE ARE

Unified, part of the iHeartMedia family of companies, is a leading provider of digital advertising services powered by the industry’s leading media experts and backed by data and technology. Unified has a rich history in managed services partnerships with some of the world’s largest and iconic brands, and is an organization with a steadfast focus on digital advertising services and technology.

Unified’s proprietary technology empowers our internal team, and customers, with a strategic view of their digital investments in real-time and is now a core component of iHeartMedia's digital technology stack supporting thousands of advertisers. Beginning in paid social more than 11 years ago, Unified is one of only a handful of partners to have direct API access to Facebook, Instagram, Twitter, Snapchat, Pinterest, YouTube, LinkedIn, TikTok, Nextdoor, and Reddit. In partnership with iHeartMedia, Unified has diversified its digital offering to execute programmatic digital, audio, and OTT campaigns.

OVERVIEW

The Director, Media Services is a key member of our Digital Media Buying team. Our Digital Media Buying team is responsible for marketing initiatives across multiple publishers, exceeding clients' CPA goals and generating valuable ROI for businesses of all sizes and across all industries. With the demand for digital media on the rise and the development of cutting-edge assets and tactics like, podcasting, social media, CTV, and data-driven programmatic buying being included in our offering, as well as the rapid advances in analytics, tracking, and measurement, the Digital Media Buying team has quickly become an integral part of iHeartMedia'sl Digital advertising operations.

WAYS YOU’LL CONTRIBUTE

This position will report to the VP, Media Services, and will be responsible for managing a team of digital media specialists and associates that execute and optimize paid digital and social campaigns on behalf of clients. As the Director of Media Services, you will regularly attend and contribute to meetings with sales and client services counterparts, offering points of view, recommendations, and ideas for optimizing campaign performance and digital media budgets. You will also contribute by :

• Working with the team to ensure high levels of client satisfaction are delivered
• Driving client retention, supporting revenue growth, and guiding the digital media specialists to align client objectives with KPIs to drive optimal campaign performance
• Guiding conversations and helping your team plan and execute holistic media strategies
• Participating in addressing escalated client requests by identifying, evaluating, brainstorming, and recommending new opportunities alongside the team.
• Providing strategic direction and dissemination of work to the assigned team, while managing your projects to advance the team’s capabilities and performance
• Developing a strong partnership with the client services team and account leads
• Prioritizing client needs and being resourceful while finding solutions to solve client problems
• Contributing to the team’s knowledge through identifying training needs and providing input for educational initiatives
• Delivering exceptional service to sales and account management counterparts
• Conducting 1 : 1 meetings with direct reports and onboarding new hires
• Contributing to the team’s knowledge base through hands-on mentoring, training, and participation in regional calls / meetings
• Leading by example and positively contributing to the culture

WHAT YOU BRING TO THE TABLE

Unified is a leading provider of digital advertising services powered by the industry’s leading media experts, and backed by data and technology. Unified has a rich history in managed services partnerships with some of the world’s largest and smallest brands, and is an organization with a steadfast focus on digital advertising services and technology. Unified’s proprietary technology empowers our internal team, and customers, with a strategic view of their digital investments in real-time, with a vision to expand to include iHeartMedia's owned and operated assets. Beginning in paid social more than 11 years ago, Unified is one of only a handful of partners to have direct API access to Facebook, Instagram, Twitter, Snapchat, Pinterest, YouTube, LinkedIn, TikTok, and Reddit. In partnership with iHeartMedia, Unified diversified its digital offering by forming API partnerships with Xandr, GroundTruth and Amazon to execute programmatic digital, and OTT campaigns.