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CRM / Lifecycle Manager

CRM / Lifecycle Manager

Aston CarterIrvine, CA, US
9 hours ago
Job type
  • Full-time
Job description

CRM Marketing Specialist

We are seeking a hands-on CRM Marketing Specialist to lead the execution, optimization, and reporting of omni-channel campaigns across email, SMS, and push notifications. This role requires deep expertise in platforms like Klaviyo, Tapcart, and Wisepops, along with strong analytical and creative skills to drive performance and engagement.

Campaign Execution & Optimization

  • Build, QA, and deploy email, SMS, and push campaigns with dynamic content, A / B testing, and strategic scheduling using Klaviyo and Tapcart.
  • Develop and maintain automated journeys with universal content blocks and advanced segmentation logic.
  • Import contact lists and define audience segments using "AND" / "OR" logic or AI-powered segmentation tools.

Performance Reporting & Analytics

  • Create and present recurring campaign performance reports (weekly, monthly, ad-hoc) using data from Shopify, Elevar, Klaviyo, Tapcart, Recharge, Yotpo, and Retention X.
  • Conduct ad-hoc KPI reporting for major campaigns (e.g., Black Friday) using cloud-based dashboards and analytics tools.

    • On-Site Messaging & Lead Capture

  • Manage and update on-site message center content and lead capture forms via Wisepops.

    • Creative Development

  • Write compelling marketing copy including subject lines, preheaders, headlines, and body content.
  • Develop and submit creative briefs and provide direction for new creative initiatives.

    • Cross-Functional Collaboration

  • Partner with internal teams to intake campaign requests, track project updates, confirm approvals, and gather creative assets.
  • Provide strategic recommendations, campaign timelines, and channel-specific best practices.

    • CRM & Integration Support

  • Support CRM initiatives across new product launches, promotional events, SaaS vendor onboarding, transactional email setup, and retail activations.

    • Pay and Benefits

    The pay range for this position is $45.00 - $60.00 / hr.

    Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following :

  • Medical, dental & vision
  • Critical Illness, Accident, and Hospital
  • 401(k) Retirement Plan Pre-tax and Roth post-tax contributions available
  • Life Insurance (Voluntary Life & AD&D for the employee and dependents)
  • Short and long-term disability
  • Health Spending Account (HSA)
  • Transportation benefits
  • Employee Assistance Program
  • Time Off / Leave (PTO, Vacation or Sick Leave)

    • Workplace Type

    This is a fully remote position.

    Application Deadline

    This position is anticipated to close on Oct 21, 2025.

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