Head of Partnerships & Sales

About BM Digital BM Digital is a performance powerhouse managing $150M+ in annual lead generation spend across high-intent verticals including senior living, addiction treatment, business loans, mental health, insurance, and healthcare.

We partner with some of the most sophisticated advertisers and platforms in the U.S., delivering performance at scale through a proprietary blend of data-driven media buying, creative performance creative, and deep vertical expertise.

As we expand our Lead Generation Division, we’re building a new kind of growth machine - one that connects qualified lead buyers directly to high-converting traffic at massive scale.

Role Overview We’re looking for a Head of Partnerships & Sales to own and scale our go-to-market engine for the lead generation division.

This is a hybrid leadership role - part partnership builder, part revenue leader.

You’ll be responsible for :

• Driving new direct-buyer acquisition across verticals Building and managing the sales and partnerships organization (BDRs, closers, partner managers) Developing high-value relationships with agencies, brokers, SEO firms, call centers, affiliate networks, and institutional buyers Closing multi-six and seven-figure partnership deals that drive predictable revenue growth You’ll report directly to the founders and work cross-functionally with our growth, product, and media teams to ensure BM Digital continues to dominate the performance marketing space.
• Responsibilities Partnerships & Strategic Growth Identify and establish partnerships with agencies, affiliate networks, SEO firms, and call centers that can connect BM Digital to direct lead buyers.
• Negotiate and structure revenue share, referral, and white-label agreements that align long-term incentives.
• Build and manage a scalable referral partner ecosystem that consistently delivers new client opportunities.
• Represent BM Digital at key industry events, conferences, and masterminds.
• Sales Leadership Architect the sales process, playbooks, and pipeline systems for the division (CRM, automation, reporting).
• Hire, train, and lead a team of BDRs and closers, ensuring accountability to ambitious revenue targets.
• Oversee all aspects of deal execution - from first outreach to contract signature - maintaining best-in-class conversion rates.
• Drive daily, weekly, and quarterly sales performance reviews with precision and transparency.
• Revenue Ownership Take full ownership of buyer acquisition revenue targets across multiple verticals.
• Collaborate with the founders and finance to forecast revenue, track margin, and optimize deal structures.
• Consistently deliver net-new revenue growth through a combination of outbound partnerships, inbound scaling, and high-leverage strategic relationships.
• Requirements 7+ years of experience in lead generation, performance marketing, or demand partnerships.
• Proven track record building and leading high-performing sales or partnership teams in the U.S. market.
• Deep understanding of buyer acquisition economics (CPL, CPA, margin, lifetime value).
• Network of existing relationships across agencies, affiliate networks, call centers, and lead buyers.
• Exceptional negotiation, relationship-building, and strategic communication skills.
• Experience managing $10M+ annual revenue pipelines and delivering predictable growth.
• Entrepreneurial mindset - thrives in high-autonomy, high-accountability environments.
• U.S.-based with the ability to travel to key markets and industry events.

Compensation & Upside Total compensation :