Social Media / Influencer Marketing Manager Job at Jacoby & Meyers Accident & Inju

Social Media / Influencer Marketing Manager Join to apply for the Social Media / Influencer Marketing Manager role at Jacoby & Meyers Accident & Injury Lawyers

Job Description

Job Title : Social Media / Influencer Marketing Manager

Pay Range : $70,000 - $135,000

Type of Position : Full Time

Location : Hybrid

Under the direction of the Brand Marketing Director, the Social Media / Influencer Marketing Manager is responsible for managing the firm’s social media presence and engagement strategy, strategy for owned channels, social media calendar / cadence, and content production to align with brand and messaging strategy.

Responsibilities

Manage all social media platforms, from channel strategy and content development to video production and post design / writing

Develop the firm’s content and influencer strategy and implement via relevant content across multiple channels

Develop a content calendar for social and digital marketing activities, including planning, production and posting schedules

Collaborate with internal stakeholders and external partners to ensure consistency in strategy, tone, and messaging, and adherence to brand guidelines

Oversee social reporting, work with data science and channel partners to develop KPIs, metrics, analytics, reporting and optimization strategy

Track monthly KPIs including engagement, reach, sentiment, and brand awareness (mentions, hashtag performance, impressions)

Use social listening tools and sentiment analysis to monitor brand mentions, influencer impact, and audience feedback

Champion new ideas and push for innovation while maintaining expertise on latest digital marketing trends and best practices

Qualifications

Very well organized

Good follow-up and follow-through

Bilingual (Spanish)

Strong communication skills

Project management and managerial skills

Ability to analyze metrics, reports, and trends regarding consumers

Hands-on experience with social media marketing platforms

Solid knowledge of online marketing tools and best practices

Excellent interpersonal skills with the ability to collaborate across departments

Education And / Or Experience

Bachelor's Degree (or equivalent) from a 4-year university

5+ years of experience with a track record in digital marketing

Demonstrable experience implementing and designing digital marketing campaigns

Computer Skills

Knowledge of Internet software; spreadsheet software and word processing software.

What We Offer

Medical, Dental, Vision and Pet Insurance

Company-paid Life Insurance and AD&D Coverage, Voluntary Life Insurance

Voluntary Hospital Plans

Short-term and Long-term Disability

Employee Assistance and Travel Assistance Programs

Paid Time Off, Paid Sick Time, Paid Holidays

Health FSA and Dependent Care FSA

Accident Insurance

Commuter Transportation Incentive

Pet Insurance

Flexible Hours

Fully-paid parking

401(k) with Company Match

Learning and Development Programs

Remote Positions

About J&M

Jacoby and Meyers was founded in 1972 with the intention of making the legal system more accessible. We specialize in all types of accident claims, and the attorneys have recovered over two billion dollars for our clients.

REQUIRED : Resume, References, Pay Expectation

Jacoby and Meyers is an Equal Opportunity Employer.

REQUIRED : Resume, References, Pay Expectation

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