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Head of Marketing Futures

Head of Marketing Futures

Intuit Inc.Mountain View, CA, United States
2 days ago
Job type
  • Full-time
Job description

Overview

We’re looking for a visionary marketing leader to head our Marketing Futures Team, a group embedded in our broader marketing organization tasked with defining, piloting, and scaling AI-enabled and future-oriented marketing capabilities. You will set strategy, lead innovation pilots, build cross-functional alignment, and drive measurable impact in efficiency, growth, and brand differentiation. We are looking for a growth-oriented marketer who is an avid learner, experimenter, and builder to change the marketing game.

Responsibilities

  • Define and own the roadmap for AI and automation initiatives across the marketing org : from ideation through testing and scaling.
  • Lead high-visibility pilots in areas like AI-led content search / SGE optimization, generative creative workflows, dynamic personalization, etc.
  • Work closely with SEO, Web, Performance, Paid Media, and Partner teams to embed AI-driven enhancements into their channel strategies.
  • Measure performance of experiments : build frameworks for A / B / multivariate tests; track lift, efficiency gains, risk factors.
  • Build and maintain internal playbooks, prompt libraries, workflow templates, and knowledge assets.
  • Evangelize adoption : training, internal communication, stakeholder management; organize innovation councils / office hours.
  • Manage team of mixed disciplines : creative technologist, content architect, data & automation lead, experiment engineer.
  • Ensure adherence to compliance, data privacy, brand safety, ethical AI

Qualifications

  • 7-10 years of experience in performance and / or growth marketing, with at least 2-3 years leading innovation, AI / automation, or similar functions in a SaaS or fintech
  • Demonstrable track record of delivering both strategic plans and executing pilots or products that drove measurable business impact (efficiency, growth, ROI).
  • Strong data orientation and analytical skills : comfortable working with data, metrics, experiments. Experience with dashboards, analytics tools, attribution modelling. Hands-on expertise with generative AI, prompt engineering, AI search optimization, automation tools.
  • Comfort with new technologies, emerging tools, and willingness to experiment / push
  • Strong leadership and organizational skills; ability to influence across teams and
  • Excellent communication and storytelling skills; comfort presenting to senior
  • Experience in regulated environments is a plus (especially in fintech), g. dealing with privacy, compliance, or risk considerations.
  • #J-18808-Ljbffr

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    Head Of Marketing • Mountain View, CA, United States

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