Strategic Partner Marketing Lead
At Qualtrics, we create software the world's best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platformwe are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for conventionbut most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers. When you join one of our teams, you'll be part of a nimble group that's empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You won't have to look to find growth opportunitiesready or not, they'll find you. From retail to government to healthcare, we're on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that's work worth doing.
We are seeking an exceptional Strategic Partnerships Marketing Lead to drive thought leadership and global partnership marketing strategies across our most critical global ecosystem partners. This role will be responsible for developing and orchestrating sophisticated marketing approaches for our most strategic global partners, working closely with regional marketing leads to localize and maximize partnership impact. We are expanding this function to meet accelerating partner demand and to unify disparate regional efforts into a cohesive, scalable global engine. As our partner ecosystem grows in revenue contribution and complexity, we're searching for a dedicated hire to elevate joint value propositions, streamline go-to-market motions, and unlock measurable pipeline impact.
How you'll find success :
- Comprehensive understanding of global technology partnership ecosystems
- Proven ability to develop and execute sophisticated, multi-regional marketing strategies
- Expert-level communication skills, capable of engaging at C-suite and executive levels
- Strategic mindset with ability to balance global vision with regional nuance
- Advanced demand generation, digital marketing and content strategy capabilities
- Capability to balance the perspectives of multiple stakeholders while ensuring progress
How you'll grow :
As a member of our global marketing organization, you will join a diverse and inclusive community that values the voice of each individual. We strive for representation that reflects the world we live in and goes beyond it.You will have the opportunity to be a part of a team that upholds values such as transparency, whole-hearted commitment, customer obsession, unity, and resourcefulness.Your responsibilities will include developing a robust marketing strategy and executing plans with unique experiences, programs, and campaigns designed to drive demand and revenue.We encourage big-picture thinking and foster an environment that embraces innovation and creativity. You will have the freedom to flex your strategic and tactical skills, all within a fast-paced and high-growth setting.Things you'll do :
Develop and manage demand generation and thought leadership strategies for our most strategic partnershipsCreate comprehensive marketing frameworks that can be localized across different regional marketsServe as the global orchestrator for our most critical partner marketing programs, including : global system integrators and advisories, strategic technology partners, transformative enterprise partnershipsDesign high-impact, globally-scalable marketing narratives that highlight joint value propositionsCollaborate with regional partner marketing leads to ensure global strategies are effectively localizedDevelop co-marketing playbooks and engagement models for top-tier global partnersCreate executive-level thought leadership content that demonstrates the strategic value of our partnershipsManage complex partnership marketing initiatives that span multiple regions and go-to-market motionsDrive alignment between global partnership strategy and regional marketing executionWhat we're looking for on your resume :
10+ years of progressive marketing experience in technology partnerships5+ years of experience in global, strategic partnership marketingProven track record of developing and managing complex, multi-regional partnership marketing programsAdvanced degree (MBA preferred) or equivalent strategic marketing experienceDemonstrated success in creating high-impact marketing strategies for enterprise technology partnershipsAbility to work effectively across multiple cultural and organizational contextsAbility to develop nuanced, multi-dimensional marketing strategies for complex global partnershipsExpert-level understanding of how to create scalable yet locally-relevant marketing approachesExceptional storytelling and narrative development skillsDeep strategic thinking with the ability to connect global vision to regional executionAdvanced relationship-building skills across global, regional, and partner organization levelsAdvanced understanding of enterprise software marketingExpertise in developing scalable marketing frameworksDeep knowledge of global technology partnership ecosystemsAdvanced content strategy and thought leadership developmentSophisticated digital marketing capabilitiesWhat you should know about this team :
We are a dynamic and adventurous marketing team, unafraid to push boundaries and achieve remarkable results.Though small in number, our team is agile and fiercely determined.Data serves as a foundation for our decision-making process, but our true passion lies in exploring new ideas and introducing groundbreaking concepts to our global network.Challenges excite us, as we view them as opportunities for growth and positive transformation.We are not merely observers of change; we actively initiate and drive it.Based in our Seattle or Provo offices, this role represents a unique opportunity to drive strategic partnership marketing at a global scale.Our team's favorite perks and benefits :
Opportunity to shape the global marketing strategy for our most critical partnershipsWork with a world-class team driving innovation in experience managementCompetitive compensation and strategic career development opportunitiesChance to work at the intersection of global technology partnerships and innovative marketingThe Qualtrics Hybrid Work Model :
Our hybrid work model is elegantly simple : we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.
Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.
Applicants in the United States of America have rights under Federal Employment Laws : Family & Medical Leave Act, Equal Opportunity Employment, Employee Polygraph Protection Act.
Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations.
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