Stories Marketing Manager, Grow with Google

Stories Marketing Manager

Grow with Google is our initiative to help Americans get the skills needed to land jobs or advance in their careers, and to help our business partners find the critical talent they need. We believe opportunities created by technology should be available to everyone. As a Stories Marketing Manager, you will lead discovery, cultivation, and promotion of our most powerful assets stories of our users and partners. You will be responsible for creating a strategy, operationalizing the process, and delivering narratives that resonate across our marketing channels. You will not only uncover the compelling human stories behind our work, but you will also manage a stories database and provide the operational excellence needed to ensure we consistently deliver high-impact content.

Responsibilities :

• Develop and manage a robust stories database, ensuring a consistent pipeline of high-quality narratives that align with our marketing priorities.
• Craft authentic and powerful narratives by conducting interviews, shaping key messages, and polishing stories to make them shine. Master the Google voice, ensuring stories are both inspirational and aligned with our brand.
• Collaborate cross-functionally to integrate stories into campaigns / announcements / case studies. Connect the dots and provide guidance on which stories to use, how to adapt them for different channels, and how to maximize their impact.
• Refine the operational process for managing our storytelling pipeline, from initial discovery to final publication. Ensure stories are properly vetted, approved, and ready for use across various platforms.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity / expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law.