Demand Generation Manager San Francisco, CA

Pump.co is building smarter, more accessible ways for companies to optimize their cloud costs. As we grow, we’re looking for a Demand Generation Manager to own the execution of scalable, full-funnel marketing campaigns across paid and organic channels.

This role is ideal for someone who loves performance marketing, understands both the art and science of acquisition, and wants to roll up their sleeves in a fast-moving startup environment.

Responsibilities :

Plan, launch, and manage high-performing paid media campaigns across Google, Meta, , and other platforms

Own and optimize our SEO strategy — including technical improvements, content targeting, and backlink growth

Drive qualified traffic to key landing pages, with a focus on conversions and pipeline impact

Build and manage testing frameworks (A / B tests, copy / creative experiments, bidding strategies)

Collaborate with sales, content, and design teams to build compelling landing pages, ad creatives, and funnel assets

Monitor campaign performance daily and report on key metrics like CAC, CPL, ROAS, and pipeline contribution

Manage a monthly paid budget (starting at $100K / month) with a focus on ROI and scalable growth

Maintain a consistent rhythm of reporting, learning, and iterating on what works

Research competitors and stay up to date on industry benchmarks and trends

• Ability to work 5 days a week in office

Qualifications :

Have 3–5 years of experience in demand generation, growth marketing, or performance marketing

Have managed an annual budget of at least $1M or a monthly budget of $50K

Know how to run and optimize campaigns across Google Ads, Meta Ads, Ads, etc.

Are familiar with SEO best practices and tools (Ahrefs, SEMrush, Screaming Frog, etc.)

Are comfortable owning both strategy and hands‑on execution

Love working with numbers and know your way around Google Analytics, GA4, and attribution tools

Are highly organized and love optimizing for efficiency and outcomes

Thrive in a fast‑paced, highly collaborative environment

Benefits (for U.S.-based full-time employees)

Comprehensive healthcare and dental coverage for you

401(k) plan

Generous PTO : 13 accrued days, plus company shutdown December 24—January 1st

Free lunch & dinner at the office

Annual company-paid retreats

Developmental bonuses : support for professional development opportunities tied to cloud and related fields

Compensation

$80,000 - $180,000 USD

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