Senior Staff Product Manager, Social Marketing (Mailchimp)

Overview

Intuit Mailchimp is the leading marketing automation and CRM platform for small and medium businesses. We help millions of entrepreneurs grow their audiences and turn insights into action across email, social, web, and commerce. We’re transforming marketing through AI-driven, connected experiences that help small businesses compete and win. We’re looking for a Senior Staff Product Manager to lead the Social Marketing product pillar at Intuit Mailchimp. In this highly strategic and customer-impacting role, you’ll define and execute the AI-forward vision for how millions of small businesses create, publish, and optimize their presence across social media channels — driving measurable increases in reach, engagement, leads, and sales.

You’ll lead cross-functional efforts across engineering, design, data science, marketing, and partnerships to build the next generation of social marketing experiences that are intelligent, automated, and deeply integrated with Mailchimp’s broader marketing suite. You’ll be responsible for shaping Mailchimp’s position in the social marketing ecosystem and for delivering “done-for-you” and “done-with-you” AI-powered solutions that take the complexity out of social marketing, allowing customers to focus on running their business while Mailchimp helps them grow it.

Responsibilities

• Own the Vision & Strategy : Define and drive the multi-year strategy for Mailchimp’s Social Marketing product area, including creation, publishing, optimization, and analytics across major social channels.
• Lead with AI : Partner with Intuit’s AI and data science teams to embed Generative AI into the end-to-end customer journey — from content ideation and post generation to performance insights and intelligent automation.
• Deliver Customer Growth : Ensure the social marketing experience directly drives customer outcomes — increased engagement, traffic, lead generation, and sales conversions — by building products that are easy to use and measurably effective.
• Shape the Ecosystem : Define how social marketing connects across Mailchimp’s core surfaces (email, websites, analytics, commerce) to deliver a unified, AI-powered marketing platform. Lead discovery efforts, synthesize customer insights, and translate them into differentiated solutions for time-constrained small business owners.
• Drive Platform Scale : Build a robust, reliable, and extensible publishing and analytics infrastructure to support millions of social interactions and third-party integrations.
• Influence Across Intuit : Act as a thought leader on AI-driven social marketing strategy, partnering with other product leaders to shape the future of customer growth experiences.
• Mentor & Inspire : Guide and mentor junior PMs and cross-functional partners, fostering a culture of innovation, collaboration, and measurable impact.

Qualifications

Preferred Qualifications

Compensation & Benefits

Pay range varies by location and internal factors. The described base pay range is provided for guidance; exact figures may differ by region. For this role, base pay is aligned with market and experience. This position is eligible for additional compensation such as bonuses and equity, in accordance with company plans.

Location & Employment Type

Intuit provides a competitive compensation package with strong pay-for-performance rewards. See our Careers and Benefits pages for details on compensation plans and benefits. This description does not remove the need to apply via official postings.

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