Product Marketing Manager

About Quizlet :

At Quizlet, our mission is to help every learner achieve their outcomes in the most effective and delightful way. Our $1B+ learning platform serves tens of millions of students every month, including two-thirds of U.S. high schoolers and half of U.S. college students, powering over 2 billion learning interactions monthly.

We blend cognitive science with machine learning to personalize and enhance the learning experience for students, professionals, and lifelong learners alike. We're energized by the potential to power more learners through multiple approaches and various tools.

Let's Build the Future of Learning

Join us to design and deliver AI-powered learning tools that scale across the world and unlock human potential.

About the Team :

Quizlet's marketing team is responsible for driving brand awareness, user engagement, and subscription growth. This role will report to the Head of Product Marketing and it will be highly cross-functional.

About the Role :

As a Product Marketing Manager at Quizlet, you'll help shape how we connect with millions of students and teachers who rely on us to study smarter. This role sits at the intersection of product, storytelling, and go-to-market execution, focused on driving growth throughout the funnel - from acquisition to engagement and subscription.

You'll lead go-to-market strategies for new features and campaigns, partnering closely with Product, Growth, Lifecycle, Paid Marketing, and Brand / Social teams. You'll use a blend of data-driven insights and creative storytelling to ensure our messaging resonates with students and teachers, clearly communicating Quizlet's value and impact.

You're an excellent communicator who can clearly share insights and proposals through well-crafted decks and documents. You thrive on breaking down your thinking, gathering feedback, and aligning diverse stakeholders. You connect the dots across teams and move work forward with clarity and collaboration.

We're happy to share that this is an onsite position in our San Francisco office. To help foster team collaboration, we require that employees be in the office a minimum of three days per week : Monday, Wednesday, and Thursday and as needed by your manager or the company. We believe that this working environment facilitates increased work efficiency, team partnership, and supports growth as an employee and organization.

In this role, you will :

• Execute go-to-market plans for key product launches and initiatives.
• Define audience, messaging, and positioning to drive adoption
• Develop content and messaging frameworks that tell a consistent story across the product, lifecycle, and brand touchpoints
• Collaborate with Product, Design, Data Science, and Marketing to align product and marketing efforts
• Translate user research and insights into actionable marketing strategies.
• Develop clear, consistent messaging across product, lifecycle, and brand channels.
• Craft compelling copy and creative briefs for campaigns, landing pages, and in-product messaging
• Measure and analyze launch performance to inform optimizations.
• Support competitive analysis, audience segmentation, and value proposition development

What you bring to the table :

Bonus points if you have :

Compensation, Benefits & Perks :

Why Join Quizlet?

Massive reach : 60M+ users, 1B+ interactions per week

Cutting-edge tech : Generative AI, adaptive learning, cognitive science

Strong momentum : Top-tier investors, sustainable business, real traction

Mission-first : Work that makes a difference in people's lives

Inclusive culture : Committed to equity, diversity, and belonging

We strive to make everyone feel comfortable and welcome!

We work to create a holistic interview process, where both Quizlet and candidates have an opportunity to view what it would be like to work together, in exploring a mutually beneficial partnership.

We provide a transparent setting that gives a comprehensive view of who we are!

In Closing :

At Quizlet, we're excited about passionate people joining our team-even if you don't check every box on the requirements list. We value unique perspectives and believe everyone has something meaningful to contribute. Our culture is all about taking initiative, learning through challenges, and striving for high-quality work while staying curious and open to new ideas. We believe in honest, respectful communication, thoughtful collaboration, and creating a supportive space where everyone can grow and succeed together."

Quizlet's success as an online learning community depends on a strong commitment to diversity, equity, and inclusion.

As an equal opportunity employer and a tech company committed to societal change, we welcome applicants from all backgrounds. Women, people of color, members of the LGBTQ+ community, individuals with disabilities, and veterans are strongly encouraged to apply. Come join us!

To All Recruiters and Placement Agencies :

At this time, Quizlet does not accept unsolicited agency resumes and / or profiles.

Please do not forward unsolicited agency resumes to our website or to any Quizlet employee. Quizlet will not pay fees to any third-party agency or firm nor will it be responsible for any agency fees associated with unsolicited resumes. All unsolicited resumes received will be considered the property of Quizlet.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.