Director-AI Product Strategy & Program Management

American Express Product Role

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express. Membership Portfolio Services, within our US Consumer Services Business, is responsible for developing and scaling several growing businesses that are strategically important to American Express. We are developing unique and differentiated ways to strengthen the Membership Model across Amex Offers, Advertising, Dining and Marketing Technology. The Enterprise Comms & MarTech Experiences (ECMX) team is a global organization that sits within Membership Portfolio Services (MPS). It is American Express' marketing services center of excellence with the charter of powering high-quality, efficient, user-centric digital marketing experiences that accelerate business growth through optimized enterprise MarTech & MarOps solutions. You will be joining ECMX's MarTech organization, focused on providing frictionless, flexible, and flawless marketing and servicing experiences. Reporting to the Vice President, Digital Product Transformation & Planning, this new role will be responsible for defining the long-term vision for our next generation AI and Agentic Marketing capabilities.

Key Responsibilities Include :

• Define the AI strategy for marketing technology, including a 23-year roadmap that aligns with enterprise priorities and evolving technology trends.
• Partner with Product Development, Marketing, and Technology teams to identify, validate, and prioritize high-impact AI use cases across the marketing ecosystem including use cases for enterprise tools like LLM agents, vibe coding.
• Evaluate and recommend best-in-class AI capabilities and vendor solutions, leading the due diligence and governance process to onboard external partners.
• Lead financial modelling for sizing impact of use cases and tracking value realization and performance metrics.
• Champion AI fluency and adoption across MPS, developing training and enablement programs that build capability and confidence in using AI tools.
• Lead change management and new ways of working related to AI adoption, in partnership with Marketing Operations, Marketing, and Product teams.
• Drive cross-functional collaboration with stakeholders in Marketing, Technology, Risk, Legal, and Compliance to ensure compliance and scalability.
• Monitor external trends in AI, GenAI, and marketing innovation, and incorporate insights into Amex's strategy and roadmap decisions.

Minimum Qualifications :

Preferred Qualifications :

Salary Range : $144,250.00 to $256,250.00 annually bonus equity (if applicable) benefits.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws.

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Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.

Job : Product

Primary Location : US-New York-New York

Schedule : Full-time

Req ID : 25022076