Customer Discovery Strategy Lead

A company is looking for a Customer Discovery and Commercial Strategy Lead to uncover customer needs and develop market strategies.

Key Responsibilities

Lead ongoing customer discovery initiatives and apply continuous discovery methods to shape offerings and strategy

Translate discovery insights into actionable commercial strategies, including pricing and go-to-market motions

Monitor market trends and conduct win / loss analysis to refine commercial approaches and positioning

Required Qualifications

Bachelor's degree in Business, Economics, Engineering, or related field; MBA preferred

12+ years of experience in product strategy, commercial innovation, or related strategic roles

Proven track record in leading customer discovery initiatives and translating insights into measurable impact

Strong commercial acumen with experience in market sizing and financial modeling

Experience working cross-functionally and influencing within complex organizational environments