Marketing Manager
About Hotels at Home
Hotels at Home brings luxury hotel experiences home, partnering with world-leading hotel brands (Marriott, Hilton, Accor, Mandarin Oriental) and celebrity brands like Love01 (John Legend) to deliver premium bedding and amenities. As a global e-commerce company operating across the US, Canada, Europe, and Asia, we combine entrepreneurial agility with sophisticated technology and operations.
Role Overview
Join our leadership team as Marketing Manager, driving hands-on marketing execution across our portfolio of hotel and celebrity brands. You'll touch everything—Amazon FBA optimization, SEO, affiliate marketing, landing page development, social media demand generation, content creation, and paid advertising.
Work across high-profile celebrity partnerships (John Legend, Chrissy Teigen, Dwyane Wade) and major hotel brands. This role offers incredible variety : managing Amazon marketplace presence, building affiliate programs (TikTok Shop, creators), creating landing pages, optimizing for AI-driven search, executing multi-channel campaigns, and driving organic growth through SEO and social.
This is perfect for a tactical marketing executor who thrives on directly managing diverse channels—not someone who delegates to agencies. You'll optimize Amazon listings, build landing pages, manage affiliate relationships, create content, and execute revenue-driving campaigns across premium brands, with clear growth potential to build and lead a marketing team.
AI-First Organization
We're a world-class tech team using AI to drive operational excellence. We expect passionate AI experimentation—actively using AI tools for content creation, SEO optimization, listing enhancement, and marketing automation beyond simple tasks.
Goals & Responsibilities
- Optimize Amazon FBA listings (product content, images, A+ content, advertising) and manage Seller Central operations
- Develop and execute SEO strategy and AI-driven search optimization (AIEO) for ChatGPT, Perplexity, and AI-powered search
- Build and manage affiliate marketing programs including TikTok Shop affiliate strategy and creator partnerships
- Design and build high-converting landing pages for campaigns, brand launches, and product promotions with A / B testing
- Execute multi-channel campaigns (email, paid advertising, social) and manage customer journey automation
- Drive organic social media strategy across Instagram, TikTok, Facebook with influencer partnerships and social commerce
- Create marketing content and copy across all channels (product descriptions, SEO content, social posts, campaigns)
- Oversee paid advertising (Google Ads, Meta Ads, TikTok Ads) and track performance with data-driven optimization
- Coordinate product launches across Amazon, TikTok Shop, and other marketplaces
- Maintain brand consistency across all channels while collaborating with celebrity and hotel brand partners
Required Skills & Experience
Core Experience
4-7+ years hands-on D2C or e-commerce marketing experience with proven results across multiple channelsAmazon & Marketplaces : Deep experience with Amazon Seller Central, FBA, listing optimization, and advertising (required)SEO & Search : Proven ability driving organic traffic through modern SEO and AI-driven search strategiesAffiliate Marketing : Experience building or managing affiliate programs and creator partnershipsSocial Commerce : Understanding of TikTok Shop, Instagram Shopping, and social-driven salesPaid Advertising : Experience with Google Ads, Meta Ads, and TikTok Ads managementStrong tactical execution background—not just strategy or delegationEntrepreneurial mindset with experience bootstrapping growth and maximizing limited resourcesTechnical & Creative Skills
Landing page design and development (HTML / CSS helpful but not required)Strong content creation and copywriting across formatsGoogle Analytics, conversion tracking, and A / B testing expertiseEmail marketing platforms and campaign automationCMS and website managementSocial media management and content creation toolsAI & Technology
Passion for AI : Actively experimenting with AI tools (Claude, ChatGPT, etc.) for marketing, content creation, and optimization beyond trivial use casesComfortable with marketing technology stack, automation tools, and analytics platformsPersonal Qualities
Results-oriented with focus on revenue impact, tactical executor who moves fastStrong prioritization managing multiple brand initiatives simultaneouslyExcellent communication skills, collaborative across teamsAdaptable and entrepreneurial, comfortable with ambiguityBonus : Marketing leader at bootstrapped startup, e-commerce side business, hospitality / luxury goods background, celebrity brand experience, French / Spanish language skills
Growth & Impact Opportunities
Build and lead marketing organization as company scalesDrive major brand launches with celebrity and hotel partnershipsPioneer AI marketing strategies (AI-driven search, content, automation)Shape multi-brand strategy across hotel, celebrity, and consumer brandsLead affiliate and social commerce innovation as revenue driversWork with A-list celebrities and world-renowned hotel brandsExpand to international markets (Canada, Europe, Asia)Technical Stack
Amazon Seller Central, TikTok Shop, Google Ads, Meta Ads, TikTok Ads, email marketing platforms, Google Analytics, SEO / AIEO tools, A / B testing platforms, affiliate tracking systems, CMS, AI tools, design tools, social media management tools
Location
Level : Marketing Manager
Be the hands-on marketing leader for a fast-growing e-commerce company working with A-list celebrity brands and world-class hotel partnerships. Touch every aspect of marketing—from Amazon FBA and SEO to affiliate programs and social media—with incredible variety across multiple high-profile brands. Drive real revenue impact working on fascinating projects spanning premium consumer goods, hospitality, and celebrity partnerships, with clear growth potential to build and lead a marketing organization as the business scales.