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DoorDash is hiring: Manager, Audience Insights in San Francisco
DoorDash is hiring: Manager, Audience Insights in San FranciscoMediabistro • San Francisco, CA, United States
DoorDash is hiring : Manager, Audience Insights in San Francisco

DoorDash is hiring : Manager, Audience Insights in San Francisco

Mediabistro • San Francisco, CA, United States
1 day ago
Job type
  • Full-time
Job description

Manager, Audience Insights

Join to apply for the Manager, Audience Insights role at DoorDash.

About The Team & The Role

DoorDash’s mission is to grow and empower local economies. By building intelligent, last‑mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. This mission is enabled by our 3 key audiences (consumers, merchants & Dashers).

Although the Audience Insights team is a part of the Marketing structure at DoorDash, it partners with and influences the strategy of different functions across the organization. The purpose of our team is to use our knowledge and expertise to bring the insights needed to the forefront and ensure the voice of our 3 key audiences is at the core of our decisions. This includes completing research, incorporating tools, synthesizing data, and consulting on projects.

Role Summary

As an Audience Insights Manager, you will join our Brand Insights function at a pivotal moment for the business. This role will focus guide brand strategy and campaign development, ensuring our marketing resonates with audiences and strengthens long‑term brand equity. In this position, you will lead research that informs brand positioning, creative effectiveness, and campaign measurement; manage and evolve our creative testing program; uncover drivers of brand health and identify opportunities for growth; and influence Marketing leadership decisions and act as a thought partner cross‑functionally.

Key Responsibilities

  • Lead research that informs brand positioning, creative effectiveness, and campaign measurement.
  • Manage and evolve our creative testing program to optimize work across channels.
  • Uncover drivers of brand health, and identify opportunities for growth.
  • Influence Marketing leadership decisions and act as a thought partner cross‑functionally.

About You

  • Are innately curious about people and want to understand what makes them tick.
  • Thrive in fast‑paced atmospheres with multiple priorities to tackle.
  • Have effective communication skills that establish trust while defending the needs of the audience.
  • Have excellent presentation skills that can engage business partners.
  • Have exceptional organizational skills with the ability to establish necessary paths to get work completed.
  • Are strategic and business‑minded, continuously pushing for the “so‑what” in data trends.
  • Have ownership mentality over your projects and enjoy working both independently and collaboratively to hit goals.
  • Can thrive working in a flexible, sometimes ambiguous or unpredictable working environment.

    • Required Experience

  • 5+ years of experience in Marketing Research or Insights.
  • Understanding of different types of research such as concept development, script testing, copy testing, ethnography, segmentation, brand health, and other qualitative and quantitative techniques.
  • Comfort with self‑moderating 1‑on‑1 interviews.
  • Creative and collaborative – you love working with a team and solving challenging problems.
  • Understanding of Qualtrics – or extensive experience with programming surveys.
  • Expertise with brand tracking research – leveraging crosstab tools, stat testing tools, and indexing.
  • Experience with AI in research with clear understanding of where it can accelerate.
  • Experience writing Insights proposals or learning plans, suggesting the best research methodologies to meet project objectives and explaining them to non‑researcher stakeholders.

    • Why You’ll Love Working at DoorDash

  • Leadership is inclusive and embraced at all levels.
  • We are strategic and focused on building solutions that lead our company and industry.
  • Continuous learning and curiosity are valued.
  • Customer obsession drives our vision of “Delivering Good.”
  • We are all DoorDash : people together make our inspiring goals attainable and drive us to greater heights.
  • Great compensation and comprehensive benefits.

    • Compensation & Benefits

    Salary : $129,200 – $190,000 USD (market‑dependent, may be modified).

    Equity : opportunities for equity grants.

    Benefits : 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off, paid sick leave, medical, dental, vision, 11 paid holidays, disability and basic life insurance, family‑forming assistance, mental health program.

    Pay Details

  • For salaried roles : flexible paid time off / vacation, plus 80 hours of paid sick time per year.
  • For hourly roles : vacation accrued at about 1 hour for every 25.97 hours worked; paid sick time accrued at 1 hour for every 30 hours worked.

    • Equal Opportunity

    Statement of Non‑Discrimination : In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on : race, color, ancestry, national origin, religion, age, gender, marital / domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status.

    We consider applicants with arrest and conviction records, in a manner consistent with applicable regulation. If you need accommodations, please inform your recruiting contact upon initial connection.

    Seniority level

    Mid‑Senior level

    Employment type

    Full‑time

    Job function

    Research, Analyst, and Information Technology

    Industries

    Software Development

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    Is Hiring Audience • San Francisco, CA, United States