Talent.com
Senior Associate, Brand Strategy
Senior Associate, Brand StrategyIllinois Staffing • Springfield, IL, US
Senior Associate, Brand Strategy

Senior Associate, Brand Strategy

Illinois Staffing • Springfield, IL, US
2 days ago
Job type
  • Full-time
Job description

Senior Associate, Brand Strategy

Become a part of our caring community and help us put health first. Humana's Marketing organization is seeking an experienced Senior Associate, Brand Strategy to join the team working remote. Are you a brand strategist who thrives on shaping identity and driving clarity across complex portfolios? As the Senior Associate, Brand Strategy, you'll support the development and stewardship of brand strategies for Humana's insurance and Reliance brands. You'll help ensure these brands are positioned for growth, aligned with enterprise goals, and consistently represented across all touchpoints.

Key Role Functions

  • Support the development of brand positioning, messaging, and architecture for Humana INS and Reliance
  • Collaborate with creative, product, and marketing teams to ensure brand alignment across campaigns and experiences
  • Assist in the creation and maintenance of brand guidelines and governance tools
  • Monitor brand health metrics and support strategic planning and reporting
  • Oversee legal reviews, ensuring all campaign activities adhere to regulatory requirements and corporate brand guidelines
  • Conduct competitive and trend reporting to inform brand and campaign decisions

Required Qualifications

  • Bachelor's degree or higher in Marketing, Brand Strategy, or related field
  • 4+ years of experience in brand strategy, marketing, or communications
  • Strong analytical, storytelling, and cross-functional collaboration skills
  • Prior experience building strong working relationships with internal and external partners
  • Proven ability to develop and execute strategic campaign briefs that align with brand positioning and business objectives
  • Ability to manage multiple priorities and stakeholders
  • Detail-oriented and organized; able to oversee brand assets and deliverable timelines across multiple projects
  • Strategic thinker with the ability to understand brand objectives and leverage data / measurement for impactful results
  • Preferred Qualifications

  • Experience in insurance, healthcare, or financial services
  • Familiarity with brand tracking tools, research platforms, or brand architecture frameworks
  • Experience supporting brand governance or portfolio strategy
  • Customer-obsessed, with a commitment to creating positive, memorable experiences for current and prospective members
  • Passion for creative innovation and data-driven decision-making
  • Additional Information

    To ensure Home or Hybrid Home / Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home / Office employees must meet the following criteria :

  • At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested
  • Satellite, cellular and microwave connection can be used only if approved by leadership
  • Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense
  • Humana will provide Home or Hybrid Home / Office employees with telephone equipment appropriate to meet the business requirements for their position / job
  • Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information
  • Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial securityboth today and in the future, including :

  • Health benefits effective day 1
  • Paid time off, holidays, volunteer time and jury duty pay
  • Recognition pay
  • 401(k) retirement savings plan with employer match
  • Tuition assistance
  • Scholarships for eligible dependents
  • Parental and caregiver leave
  • Employee charity matching program
  • Network Resource Groups (NRGs)
  • Career development opportunities
  • Our Hiring Process

    As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. HireVue Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you. If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and / or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.

    Travel

    While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

    Scheduled Weekly Hours

    40

    Pay Range

    The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

    $94,900 - $130,500 per year

    This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and / or individual performance.

    About Us

    Humana Inc. (NYSE : HUM) is committed to putting health first for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

    Equal Opportunity Employer

    It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment. Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services.

    Create a job alert for this search

    Strategy Senior Associate • Springfield, IL, US

    Related jobs
    Senior Associate, Medicaid

    Senior Associate, Medicaid

    Illinois Staffing • Springfield, IL, US
    Full-time
    Become a part of our caring community and help us put health first.Does the challenge of transforming a $1 Trillion+ industry while enhancing the lives of millions of people excite you? Are you a s...Show more
    Last updated: 2 days ago • Promoted
    United States Border Patrol Agent

    United States Border Patrol Agent

    U.S. Customs and Border Protection • Witt, IL, US
    Full-time
    Customs and Border Protection (CBP) offers those interested in a career in law enforcement an exceptional opportunity to work with an elite team of highly trained professionals whose camaraderie, p...Show more
    Last updated: 3 hours ago • Promoted • New!
    Binny's Beverage Depot Springfield - Full-Time Store Associate

    Binny's Beverage Depot Springfield - Full-Time Store Associate

    Binny's Beverage Depot • New Berlin, IL
    Full-time
    Assist in developing sales, maintaining productivity levels and providing superior customer service, while ensuring the safety and cleanliness of the store. Work as part of a team, following the dir...Show more
    Last updated: 30+ days ago • Promoted
    Share Your Opinions. Earn Rewards.

    Share Your Opinions. Earn Rewards.

    Opinion Edge • Lincoln, IL, US
    Full-time
    Join Opinion Edge today and get paid for your insights! Take short surveys on the topics that matter to you and earn rewards for every completed survey. Sign up now and start turning your voice into...Show more
    Last updated: 2 days ago • Promoted
    Binny's Springfield-Seasonal Store Associate Part Time

    Binny's Springfield-Seasonal Store Associate Part Time

    Binny's Beverage Depot • Mechanicsburg, IL
    Part-time +1
    Follow proper age verification policies.Provide friendly assistance to customers and observe customer service policies.Perform cash register operations and maintain the check-out, shopping cart and...Show more
    Last updated: 30+ days ago • Promoted
    Senior Associate, Enterprise & Cross Brand Initiatives

    Senior Associate, Enterprise & Cross Brand Initiatives

    Illinois Staffing • Springfield, IL, US
    Full-time
    Senior Associate, Enterprise & Cross Brand Initiatives.Become a part of our caring community and help us put health first. Are you energized by connecting dots across brands and business units? As t...Show more
    Last updated: 2 days ago • Promoted
    Associate, Brand Sponsorship & Experiential

    Associate, Brand Sponsorship & Experiential

    Illinois Staffing • Springfield, IL, US
    Full-time
    Join The Brand Sponsorship & Experiential Team.Become a part of our caring community and help us put health first.Humana's Marketing organization is seeking a Brand Management Associate to join the...Show more
    Last updated: 2 days ago • Promoted
    Springfield - Full-Time Store Associate

    Springfield - Full-Time Store Associate

    Binny's Beverage Depot • Mechanicsburg, IL
    Full-time
    Assist in developing sales, maintaining productivity levels and providing superior customer service, while ensuring the safety and cleanliness of the store. Work as part of a team, following the dir...Show more
    Last updated: 30+ days ago • Promoted
    Springfield-Seasonal Store Associate Part Time

    Springfield-Seasonal Store Associate Part Time

    Binny's Beverage Depot • New Berlin, IL
    Part-time +1
    Follow proper age verification policies.Provide friendly assistance to customers and observe customer service policies.Perform cash register operations and maintain the check-out, shopping cart and...Show more
    Last updated: 30+ days ago • Promoted
    Travel CT Technologist

    Travel CT Technologist

    Nationwide Therapy Group • Taylorville, IL, US
    Full-time
    Nationwide Therapy Group is seeking a travel CT Technologist for a travel job in Taylorville, Illinois.Job Description & Requirements. About Nationwide Therapy Group.NTG is a proud partner with ...Show more
    Last updated: 13 days ago • Promoted
    Binny's Springfield - Full-Time Store Associate

    Binny's Springfield - Full-Time Store Associate

    Binny's Beverage Depot • New Berlin, IL
    Full-time
    Assist in developing sales, maintaining productivity levels and providing superior customer service, while ensuring the safety and cleanliness of the store. Work as part of a team, following the dir...Show more
    Last updated: 30+ days ago • Promoted
    Senior Associate, Efficiency & Transformation Enablement

    Senior Associate, Efficiency & Transformation Enablement

    Illinois Staffing • Springfield, IL, US
    Full-time
    Transformation-Focused Marketer Opportunity.Become a part of our caring community and help us put health first.Humana is committed to continuous improvementand we're looking for a transformation-fo...Show more
    Last updated: 2 days ago • Promoted
    CTI Sales Representative

    CTI Sales Representative

    Berks Payment Solutions • Taylorville, IL, US
    Full-time
    As a Residential Sales Associate, you will play a vital role in expanding our customer base, increasing sales revenue, and contributing to the overall success of our company.You will receive a comp...Show more
    Last updated: 30+ days ago • Promoted
    From Hobby to Income : Turn Gaming into a Paying Side Hustle

    From Hobby to Income : Turn Gaming into a Paying Side Hustle

    Free Cash by Almedia • Lincoln, IL, US
    Full-time
    Receive a $5 welcome bonus when you complete your first offer!Make money in your spare time by completing online tasks : . Take paid surveys (5-15 minutes each).Test new mobile games and apps.Share yo...Show more
    Last updated: 2 days ago • Promoted
    Senior Associate, Campaign Strategy

    Senior Associate, Campaign Strategy

    Illinois Staffing • Springfield, IL, US
    Full-time
    Senior Associate, Campaign Strategy.Become a part of our caring community and help us put health first.Humana's Marketing organization is seeking an experienced Senior Associate, Campaign Strategy ...Show more
    Last updated: 2 days ago • Promoted
    Binny's Beverage Depot Springfield-Seasonal Store Associate Part Time

    Binny's Beverage Depot Springfield-Seasonal Store Associate Part Time

    Binny's Beverage Depot • New Berlin, IL
    Part-time +1
    Follow proper age verification policies.Provide friendly assistance to customers and observe customer service policies.Perform cash register operations and maintain the check-out, shopping cart and...Show more
    Last updated: 30+ days ago • Promoted