Account Executive

WHO WE ARE Cut+Dry is a fast-growing FoodTech company modernizing the $300B U.S. food supply industry.

Our core platform powers ordering and payments for foodservice distributors, connecting manufacturers, distributors, and operators through a unified digital commerce network.

Our fastest-growing product is Cut+Dry Influence, a performance-driven marketing optimization solution built specifically for foodservice manufacturers.

Cut+Dry Influence enables brands to reach independent operators at the moment of purchase within distributor eCommerce workflows, providing measurable visibility into promotional performance and ROI.

Operating across a rapidly expanding national distributor network, Cut+Dry is helping manufacturers modernize how marketing dollars are deployed and measured in the independent channel.

THE ROLE As an Account Executive (Foodservice), you own manufacturer revenue growth across Cut+Dry’s Financial Incentives product line.

This is a quota-carrying, enterprise sales role focused on helping foodservice brands deploy measurable, performance-based marketing programs targeting independent operators.

You will sell into VP and C-level stakeholders across:

• Sales & Marketing Revenue Management Brand & Digital / eCommerce You win when you can position Cut+Dry Influence as a measurable, performance-driven solution that: Drives new operator acquisition Reactivates lapsed operators Increases reorder frequency Provides transparent reporting on promotional ROI Expands brand visibility within the independent channel THE PRODUCT YOU’RE SELLING Cut+Dry Influence is a performance-based solution embedded directly within foodservice eCommerce environments.
• Manufacturers allocate budgets to targeted SKUs, and incentives are deployed within operator ordering workflows.
• Brands receive transparent reporting on campaign performance, engagement, and lift.
• Campaigns typically begin at $10,000 and scale based on performance, with the opportunity to expand into broader multi-brand and multi-category programs.
• WHAT YOU’LL OWN Manufacturer Revenue Growth Own the full-cycle enterprise sales process for national and regional foodservice brands.
• Prospect and develop new brand relationships across priority categories.
• Build multi-threaded relationships across marketing, sales, revenue management, and executive leadership.
• Navigate enterprise buying processes and annual budget cycles.
• Drive new program launches and expansion revenue within existing accounts.
• Financial Incentives & Campaign Strategy Lead outcome-based discovery focused on spend allocation and growth objectives.
• Educate brands on acquisition vs. retention campaign logic.
• Present performance-based campaign strategies tied to measurable lift.
• Build compelling business cases for shifting incremental spend into measurable digital programs.
• Pipeline & Market Intelligence Maintain disciplined CRM hygiene and forecasting in HubSpot.
• Leverage data insights to personalize outreach and drive urgency.
• Partner cross-functionally with Brand Partnerships and Revenue Operations.
• Contribute field insights to product and go-to-market strategy.

WHAT WE’RE LOOKING FOR Required Experience 5–8 years of B2B sales experience in one or more of the following:

• Marketing or promotions, Retail media or ad tech, CPG brand sales or revenue management, Foodservice manufacturer or distributor sales.
• Proven track record closing six-figure to seven-figure annual agreements.
• Strong understanding of foodservice marketing spend dynamics and ROI measurement.
• Ability to sell consultatively into executive stakeholders.
• Comfort managing complex, multi-stakeholder enterprise sales cycles.
• Strongly Preferred Experience selling performance marketing or financial incentive platforms.
• Familiarity with retail media network dynamics.
• Experience navigating independent foodservice distribution channels.
• Existing relationships with VP-level stakeholders at mid-to-large foodservice manufacturers.
• Experience with HubSpot or data-driven pipeline management.
• WHO YOU ARE You can translate data into a compelling strategic narrative.
• You understand the challenges brands face measuring and optimizing marketing spend.
• You thrive in high-growth environments where playbooks are evolving.
• You are self-directed, disciplined in pipeline management, and motivated by ownership.
• You diagnose before you prescribe.
• WHY CUT+DRY You’re not joining a mature, inherited sales motion.
• You’re joining at an inflection point, where foodservice manufacturers are shifting toward measurable, performance-based marketing execution.
• This is an opportunity to help define how digital spend optimization evolves within the independent channel and to build meaningful enterprise revenue in the process.
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