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Digital Marketing Manager

Digital Marketing Manager

The Brand LeaderGreenville, SC, United States
10 hours ago
Job type
  • Full-time
Job description

We're hiring a Digital Marketing Manager - and everything in between. The ideal candidate will be detail-oriented, analytical, and passionate about all things digital. You'll work alongside our creative and strategy teams to execute, monitor, and optimize multi-channel campaigns that drive measurable results for our clients.

Responsibilities

  • Monitor and analyze campaign performance across digital marketing channels.
  • Maintain regular performance reports and dashboards to track KPIs and recommend optimizations.
  • Assist in the setup, testing, and launch of digital marketing campaigns.
  • Collaborate with internal teams to implement digital strategy across platforms and ensure alignment with client business goals.
  • Conduct data-driven testing for ads, email content, and landing pages to improve KPIs.
  • Stay up to date on platform updates and industry trends to inform recommendations and strategy adjustments.

Soft Qualifications

  • Strong analytical skills with the ability to interpret digital marketing data.
  • Experience with paid advertising platforms (Google Ads, Meta Ads, etc.).
  • Familiarity with social media and email marketing tools.
  • Proficient in digital analytics platforms (Google Analytics, HubSpot, etc.).
  • Ability to support and execute digital marketing strategies.
  • Detail-oriented with a focus on performance metrics and reporting.
  • Strong communication and collaboration skills.
  • Able to manage multiple tasks and deadlines.
  • Nice to have : Google Certifications, Meta Certifications, or similar.
  • Hard Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or a data-related field preferred but not required if past job experience fits the role.
  • 1-3 years of experience in digital marketing roles (up to 5 years considered; compensation adjusted accordingly).
  • Salary

    $50,000-$60,000, commensurate with experience and qualifications.

    Full-Time Benefits :

  • Medical, dental, vision, and short- & long-term disability insurance
  • Flexible time and unlimited vacation (after the first 90 days)
  • Retirement plan with employer match
  • Benefits Include

  • Bagel Thursdays
  • Team Activities
  • Fun & Encouraging Culture
  • So much more
  • About The Brand Leader

    For over 25 years, The Brand Leader has been creating and leading national brands of all sizes - supporting them through a wide array of integrated campaigns. A 2023 Ad Age Best Place to Work and 2022 & 2021 Best Place to Work in SC, we pride ourselves on a family-first atmosphere.

    Work hard. Play hard. With unlimited vacation, bonuses, healthcare, and a culture recognized by Outside Magazine as a "Best Place to Work," we've built a team that loves what they do - and the people they do it with.

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    Digital Marketing Manager • Greenville, SC, United States

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