Marketing Technology (MarTech) Architecture Lead

EclaroSan Francisco, CA, United States

5 days ago

Job type

Full-time

Job description

Marketing Technology (MarTech) Architecture Lead

Job Number : 25-04482

Help people live their best lives. ECLARO is looking for a Marketing Technology (MarTech) Architecture Lead for our client in Remote, CA.

ECLARO's client runs a continuous, dynamic, and first-rate delivery of IT services to the public and private sectors - empowering individuals with greater access to technology, allowing them to achieve more in their ventures and soar to greater heights. If you're up to the challenge, then take a chance at this rewarding opportunity!

Position Overview :

This role is central to supporting Client's Strategic Program : Powering Acceleration, a multi-year initiative to drive pipeline growth, new logo acquisition, and accelerate lifecycle marketing through bold investments in digital transformation, experience design, and innovation enablement. Will shape architecture that not only powers today's performance, but scales with the future of the digital strategy.

Responsibilities :

Serve as the Marketing Technology Architecture Lead for the Powering Acceleration initiative, delivering enterprise-scale solutions aligned to :

Pipeline acceleration through self-serve experiences and lifecycle automation.

Industry Cluster Digital Immersion for segmented GTM alignment.

Enablement of AI On-prem Launch and LOB access for demand programs.

Developer innovation support and technology discovery across the DXP stack.

Quick Start solution expansion to reduce time-to-value for demand generation.

Lead the development of marketing capability models, solution architectures, and implementation roadmaps that support a multi-year investment cycle (FY25 exploration, FY26 execution).

Architect and rationalize the Martech ecosystem, including CRM, CDPs, MAP, CMS, and analytics platforms, to drive strategic alignment and marketing agility.

Support a modernized Customer Identity and Access Management (CIAM) solution that enables a unified and personalized experience across the customer lifecycle.

Collaborate across marketing, IT, digital product teams, and line-of-business leaders to define architecture requirements, support discovery efforts, and align technical delivery with GTM goals.

Identify and integrate new tools and platforms that enable seamless digital experiences and support asset distribution at scale across the customer lifecycle.

Establish and govern marketing architecture reference models, data flow designs, and solution blueprints that align to Client's broader enterprise architecture standards.

Evaluate technology options to accelerate innovation and provide consultative guidance on investments that impact pipeline generation and lifecycle acceleration.

Present solution strategies to executive stakeholders, articulating the connection between technical investments and business outcomes.

Ensure data compliance, marketing privacy standards, and integration across campaign workflows and analytics environments.

Qualifications :

Bachelor's or Master's Degree in Marketing Technology, Computer Science, or related field.

10+ years in enterprise or solution architecture, with 5+ years focused on Martech, DXP, or digital engagement platforms.

Deep experience in designing and executing marketing technology strategies for pipeline generation, experience orchestration, and CIAM solutions and digital engagement.

Expertise in tools such as Salesforce Marketing Cloud, Adobe Experience Manager, Marketo, HubSpot, Segment, and analytics platforms.

Proven ability to lead multi-year digital transformation programs aligned to pipeline growth and lifecycle engagement.

Skilled in architecture frameworks (TOGAF, Agile, ITIL) and cross-functional solutioning.

Excellent communication, storytelling, and stakeholder influence abilities-particularly with senior leaders.

Pay Rate : $60 - $65 / Hour

If hired, you will enjoy the following ECLARO Benefits :

401k Retirement Savings Plan administered by Merrill Lynch

Commuter Check Pretax Commuter Benefits

Eligibility to purchase Medical, Dental & Vision Insurance through ECLARO

If interested, you may contact :

Maria Navarro

maria.navarro@eclaro.com

513-725-0112

Maria Navarro | LinkedIn

Equal Opportunity Employer : ECLARO values diversity and does not discriminate based on Race, Color, Religion, Sex, Sexual Orientation, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status, in compliance with all applicable laws.

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Technology Lead • San Francisco, CA, United States

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