Lead Field Marketing Manager (U.S North East)

Lead Field Marketing Manager Northeast

Dynatrace is seeking a passionate Lead Field Marketing Manager Northeast to join our North America field marketing organization. This person will need to have a deep understanding of metrics and data to inform the build and execution of marketing campaigns, programs, and events. He / she will work hand in hand with the Northeast regional sales leaders and teams and is responsible for the creation and execution of the marketing plan to generate pipeline, build awareness and accelerate opportunities to close. The ideal candidate will have a results-driven mindset with a proven ability to maintain successful relationships with all levels of sales and cross-functional teams such as partner and product marketing and solution engineers.

Responsibilities :

• Drive the development, promotion, communication and execution of in-region marketing programs that include but are not limited to events, webinars, demand campaigns, nurture programs and social media.
• Create new and expansion pipeline and accelerate opportunities through regional events aligned to sales campaigns, targeted personas and pipeline goals.
• Plan and execute in-region 1 : few ABM programs.
• Build and execute programs that drive executive relationships within Northeast accounts.
• Primary liaison between marketing and sales to communicate and represent all marketing campaigns, programs and events and share feedback from sales.
• Accountable for the reporting and tracking of program pipeline and performance results tied to quarterly and annual targets.
• Manage regional budgets, SFDC campaigns, and lead processes to meet operational targets and SLAs, vendor and contract management.
• Evaluate program impact and ROI to measure the success and determine future investments.

What will help you succeed :

Minimum Requirements :

Preferred Requirements :

The estimated base salary range for this role is $116K - $150K.

Why you will love being a Dynatracer :