Associate Director, Influencer & Creator Marketing Job at D1 A in New York

Associate Director, Influencer & Creator Marketing Department : Creators & Casting

Employment Type : Full Time

Location : New York

Description Day One Agency—Fast Company’s #1 on the Most Innovative list—is hiring!

We’re looking for an Associate Director, Influencer & Creator Marketing to join our growing Creators & Casting team. This role sits at the intersection of strategy, client leadership, and culture—helping to shape creator-led campaigns for some of the world’s leading brands.

As an Associate Director, you’ll lead programs day-to-day, mentor junior talent, and bring a sharp POV on how creators drive culture and connection. You’ll work closely with internal teams and clients to craft strategies, identify creators, and deliver campaigns that resonate.

This is an exciting opportunity for someone with proven experience in influencer and creator marketing who is ready to take ownership of programs, guide clients, and help shape the future of our influencer offering.

Our company culture is at the core of everything we do. It defines our vibe. It’s what makes every day, day one. We offer a highly collaborative, hybrid work environment where smart and hyper-passionate people come together to solve creative communications challenges. We work hard, but only on the things we love. From the day this agency was created, we vowed to only work on projects that fire us up and that’s still true. We emphasize and value all of our relationships — they’re what powers us. Our colleagues, clients, and partners are the most important part of our business. So if you want to join a fast-growing, award-winning, creative team, we’d love to hear from you.

This role is full-time, requires a hybrid work schedule, and is only available in New York City.

Role Overview The Associate Director, Influencer & Creator will drive creator strategies, casting, negotiations, and execution. They will mentor junior staff, bring cultural insights, and ensure campaigns are strategically sound, creatively distinct, and flawlessly delivered.

Responsibilities Lead the development and execution of creator-led campaigns across TikTok, Instagram, YouTube, and emerging platforms

Own day-to-day client relationships, serving as the go-to for influencer strategy, casting recommendations, and executional guidance

Translate brand objectives into creator strategies that deliver measurable impact

Identify, negotiate, and manage partnerships with creators and agents—ensuring alignment with budgets, timelines, and campaign goals

Bring a culturally sharp POV to every campaign, connecting the dots between creators, subcultures, and brand storytelling

Mentor and manage junior team members, providing clear feedback, development opportunities, and inspiration

Collaborate cross-functionally with creative, earned, and production teams to ensure integration and alignment

Participate in new business pitches, developing influencer strategy and creator recommendations

Track, measure, and analyze campaign performance, delivering insights and recommendations for optimization

Contribute to the agency’s Creators & Casting practice by identifying opportunities, refining processes, and sharing thought leadership

Requirements 4-6 years of experience in influencer / creator marketing, social strategy, or related fields

Proven track record of developing and leading influencer campaigns for major consumer brands

Strong understanding of creator ecosystems, platform nuances, and cultural trends

Experience managing client relationships, with excellent communication and presentation skills

Skilled in contract negotiations, budget management, and campaign reporting

Ability to connect big-picture brand strategy with the right creators and cultural moments

Strong leadership skills, with experience mentoring and managing a team

Collaborative, solutions-oriented, and proactive mindset

Bachelor’s Degree from an accredited university or equivalent professional experience

Compensation + Benefits We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees :

Health Care (Medical, Dental, Vision)

Paid Time Off and Company Paid Holidays

Summer Fridays

401K Retirement Plan with Company Match

Lifestyle Spending Account

Paid Parental Leave

Commuter Benefits

Company Credit Card

Uber Business Account

New Business Referral Bonus

Employee Referral Bonus

The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $90,000- $105,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates\' relevant work experience, skills, qualifications, and location.

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In Summary : Day One Agency is looking for an Associate Director, Influencer & Creator Marketing . The Associate Director will drive creator strategies, casting, negotiations, and execution . The role is full-time, requires a hybrid work schedule, and is only available in New York City .

En Español : Director Asociado, Departamento de Marketing de Influencers & Creadores : Creators & Casting Empleo Tipo : Localización a tiempo completo : Nueva York Descripción Día Una AgenciaFast Companys #1 en la lista más innovadoraEstá contratando! buscamos un director asociado, Influencer & Creator Marketing para unirse a nuestro creador y equipo creativo. Este papel se sitúa en el cruce de estrategia, liderazgo del cliente y culturaayudar a dar forma a las campañas lideradas por los creadores para algunas de las principales marcas mundialesTip de empleo : Dirección Asociada Location Full Time : New York Description Day One AgencyFaster Company's # 1 en la Lista Más InnovativaEs contratación! Buscaremos a un director associado, influenciador y creador marketing para unirnos al creador con nuestro creator creador creador / creador equipo creador cada día. Trabajarás estrechamente con equipos internos y clientes para desarrollar estrategias, crear creadores, y entregar campaña inteligentes que resuelven. Esta es una oportunidad emocionante para definir experiencias creativas dirigidas por algunos de las marcas líderes mundiales. Como Director Associado, guiará programas diarios de talento, mentores e impulsarán talentos y aportará un fuerte POV sobre cómo creadores conducen la cultura y conexión. Nuestros colegas, clientes y socios son la parte más importante de nuestro negocio. Así que si quieres unirte a un equipo creativo en rápido crecimiento, galardonado, nos encantaría escucharte. Este papel es a tiempo completo, requiere un horario de trabajo híbrido y solo está disponible en Nueva York City. Responsabilidades Dirigir el desarrollo y ejecución de campañas lideradas por creadores en TikTok, Instagram, YouTube y plataformas emergentes Proporcionar las relaciones con los clientes del día a día que sirven como punto de partida para la estrategia de influencers, recomendaciones de casting y orientación ejecutiva Traducir objetivos de marca en estrategias de creador que brinden un impacto medible Identificar, negociar y gestionar asociaciones con creadores felices y agentes asegurando la alineación con presupuestos, cronogramas y metas de campaña Traer una POV culturalmente nítida a cada campaña, conectar los puntos entre creadores, subculturas y narrativas de marcas Mentor y administrar a los miembros del equipo influencer, proporcionando comentarios claros, oportunidades de desarrollo e inspiración Colaborar de manera transversal con beneficios creativos, prácticas ganadas y equipos de producción para garantizar la integración y alinearse con nuevas competencias de los creadores. Ofrecemos a todos nuestros empleados : Cuidado de la salud (médico, dental, visión) tiempo pagado fuera y vacaciones pagadas por la compañía Viernes verano 401K Plan de jubilación con cuenta de gasto en el estilo de vida Match Commuter Beneficies Pagada permiso parental Contigo de empresa Tarjeta de crédito Uber Cuenta de negocio Nuevo Bonus de referencia del Empleado Bonos de referencia La compañía se compromete a prácticas justas y equitativas de compensación. El rango básico de indemnización para este papel es $90,000- $105,000 y esta posición es elegible para beneficios que incluyen seguro médico (salud, odontología y visión), plan de retiro, tiempo libre pagado, licencia paterna, nuevos negocios y bonificaciones de referencia de los empleados, etc. Por favor tenga en cuenta que la información sobre la compensación proporcionada es una estimación de buena fe solo para contrataciones basadas en la ciudad de Nueva York y se proporciona de acuerdo con la Ley de Transparencia de la Ciudad de New York.