(USA) Senior Manager, Digital Media- Walmart Creator Growth

Senior Manager Of Walmart Creator Growth

Position Summary... As Senior Manager of Walmart Creator Growth, you'll lead the strategy, management, and execution of our creator acquisition and retention programs - driving rapid scale of our creator base and deepening their engagement and productivity within the Walmart Creator platform. You'll play a pivotal role in shaping the programs, partnerships, and initiatives that grow our ecosystem of creators, transforming Walmart Creator into the platform of choice for social influencers and affiliate entrepreneurs. You are both a strategist and an operator - able to translate data-driven insights into actionable plans that achieve measurable results. You'll partner cross-functionally with product, engineering, marketing, analytics, and business teams to accelerate creator growth, optimize retention, and deliver best-in-class experiences that fuel long-term platform success.

What You'll Do...

• Lead acquisition strategy & execution : Design and operationalize acquisition programs and partnerships that accelerate creator sign-ups, onboarding, and activation across multiple channels. Leverage insights to identify high-value segments and manage execution of those scalable growth levers.
• Build retention & engagement frameworks : Develop initiatives, incentives, and business programs that increase creator stickiness, satisfaction, and monetization. Partner with product and marketing to deliver features and communications that sustain ongoing platform usage.
• Scale creator community programs : Build and manage communications and activations that strengthen creator relationships and visibility, driving network effects within the Walmart Creator ecosystem.
• Optimize through data & insights : Use analytics to evaluate funnel performance, forecast growth, and inform decision-making. Continuously test and refine acquisition and retention strategies based on key performance metrics.
• Cross-functional leadership : Collaborate closely with internal stakeholders (Product, Engineering, Marketing, Legal, Finance, and External Partners) to ensure seamless execution and alignment with Walmart Creator's overall growth objectives.
• Team development : Dotted line guidance and mentorship to a team of growth managers that will help drive strong execution and goal achievement.

Responsibilities

About You

Location Hoboken, NJ or Los Angeles, CA

Minimum Qualifications... Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications. Bachelor's degree in Marketing, Business, or related field and 3 years' experience in marketing or related field OR 5 years' experience in marketing or related field

Preferred Qualifications... Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications. Digital marketing (for example, affiliate marketing, display advertising), Working with a cross-functional team

Primary Location... 221 River St, Hoboken, NJ 07030, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment. Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.