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Braze Developer

Braze Developer

ShiftCode AnalyticsCharlotte, NC, United States
3 days ago
Job type
  • Temporary
Job description

Start Date : ASAP

Number of Positions : 1

Work Location : Charlotte, NC

Duration : 3-6+ Months Contract

How you will make a difference

We are seeking a skilled Braze Developer with proven experience in retail or e-commerce environments to design, build, and optimize personalized customer engagement campaigns. The ideal candidate will have deep technical expertise in the Braze platform, a strong understanding of customer lifecycle marketing, and the ability to translate retail customer behavior into effective omnichannel marketing automation.

Key Responsibilities

Campaign Development & Execution :

  • Design, develop, and deploy Braze campaigns (email, push notifications, in-app messages, SMS) for targeted customer segments.
  • Implement personalized customer journeys using Braze Canvas, Liquid scripting, and dynamic segmentation.
  • Integrate and maintain data flows between Braze and other platforms (e.g., CDP, CRM, POS systems, and e-commerce platforms).

Data & Analytics :

  • Use event-based data, attributes, and behavioral triggers to create automated, context-aware campaigns.
  • Collaborate with analytics and data science teams to evaluate campaign performance, A / B tests, and customer KPIs (CLV, retention, engagement).
  • Ensure data accuracy and alignment with retail-specific metrics such as footfall conversion, average order value, and cart abandonment rates.
  • Integration & Development :

  • Develop and manage Braze SDK integrations across mobile and web platforms.
  • Utilize APIs and custom event tracking to enrich Braze datasets.
  • Work with engineering teams to optimize Braze performance within the retail tech ecosystem.
  • Cross-Functional Collaboration :

  • Partner with marketing, product, and retail operations teams to align digital engagement with in-store experiences.
  • Support customer segmentation and loyalty program initiatives through Braze automation.
  • Provide technical consultation on best practices for Braze configuration and campaign governance.
  • What you bring to your new team

  • Education : Bachelor's degree in Computer Science, Marketing Technology, or a related field.
  • Experience :

  • 2-5 years of experience with Braze (or similar engagement platforms such as Iterable, Salesforce Marketing Cloud, or Adobe Campaign).
  • Prior work in retail or e-commerce environments is highly preferred.
  • Experience with REST APIs, SQL, Liquid scripting, and JSON data structures.
  • Familiarity with mobile SDKs, event tracking, and customer data platforms (CDPs).
  • Skills :

  • Strong analytical and troubleshooting skills.
  • Excellent communication and collaboration abilities.
  • Understanding of customer lifecycle and retail marketing automation strategies.
  • How you add even MORE value ( if applicable : preferred qualifications, experience, or education )

  • Hands-on experience with Loyalty Programs, Omnichannel Campaigns, and Personalization Engines.
  • Exposure to Shopify, Magento, or other retail platforms.
  • Knowledge of data warehousing and ETL tools to manage large-scale retail datasets.
  • If your skill set matches the above requirement, please email us your latest resume in word format with the following details ( Applications without the following information will not be pursued ) :

    Full Legal Name (as per legal documents) :

    Email Address :

    Contact Number :

    Availability to start :

    Work Authorization :

    Current Location (City & State) :

    Expected Hourly rate (all inclusive) :

    Active LinkedIn Profile Link (Required) :

    Availability for Zoom Video interviews (Dates & Times) :

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    Developer • Charlotte, NC, United States

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