Talent.com
Retail Digital Marketing Coordinator - Des Moines Area
Retail Digital Marketing Coordinator - Des Moines AreaHy-Vee • West Des Moines, IA, US
Retail Digital Marketing Coordinator - Des Moines Area

Retail Digital Marketing Coordinator - Des Moines Area

Hy-Vee • West Des Moines, IA, US
1 day ago
Job type
  • Full-time
Job description

Retail Marketing Coordinator

At Hy-Vee our people are our strength. We promise "a helpful smile in every aisle" and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and each other.

Job Title : Retail Marketing Coordinator

Department : Grocery

FLSA : Exempt

General Function

Responsible for developing and executing the advertising, marketing and communications strategy for a specified region of Hy-Vee, Inc. retail locations.

Core Competencies

  • Partnerships
  • Growth mindset
  • Results oriented
  • Customer focused
  • Professionalism

Reporting Relations

Accountable and Reports to : Director, Retail Marketing; District Store Director, Store Manager, Assistant Managers of Store Operations, Perishables, and Health Wellness Home

Positions that Report to you : None

Primary Duties and Responsibilities

  • Expert knowledge of traditional marketing, including but not limited to, television, radio, newspaper and direct mail, along with event marketing and other guerilla marketing tactics.
  • Organizes and executes various marketing promotions in alignment with corporate office.
  • Oversees the implementation of the company's brand strategies and corporate marketing initiatives.
  • Communicates strategy, objectives and goals effectively with retail leadership teams.
  • Communicates all corporate ad and event sale details to store leadership and department managers to ensure all parties can execute as effectively as possible.
  • Coordinates all local ad and event sales.
  • Communicates all local ad and event sale details to store leadership, department managers, suppliers and any other parties deemed necessary.
  • Works with local newspaper and / or other vendors to place local ads, along with working with design teams to create and approve all local print ads.
  • Works with retail leadership teams to build local sponsorships and community programs.
  • Responsible for pre-event planning and day of event execution for various community and sponsorship related events.
  • Reports on effectiveness and outcomes of weekly ads, promotions and campaigns to with retail leadership teams.
  • Prepares marketing activity reports and metrics for measuring program and campaign success.
  • Maintains a detailed content calendar in alignment with corporate office and regional stores.
  • Communicates budgetary needs to retail leadership teams.
  • Acts as spokesperson for the region for various media outlets as directed by Communications.
  • Manages and assists is response to customer service inquiries via email and social media.
  • Maintains Hy-Vee brand in all forms of marketing and advertising in alignment with corporate standards.
  • Stays informed about the market, industry trends, and the competitive landscape, while helping strategize and implement marketing, branding, and advertising plans.
  • Educates and trains store employees on traditional marketing best practices.
  • Reports to work when scheduled and on time.
  • Secondary Duties and Responsibilities

  • Provides media credits and charges to stores at inventory.
  • Represents Hy-Vee at functions.
  • Responsible for payments to renew memberships.
  • Assists in other areas of store as needed.
  • Performs other job related duties and special projects as required.
  • Supervisory Responsibilities

  • Maintaining company standards, assigning work, planning the work of others, and coordinating activities.
  • Education and Experience

    Bachelor's degree in Marketing, Advertising, Communications or related area, or equivalent work experience preferred. Proficiency with traditional marketing, including radio, television, newspaper, direct mail, out of home, and event marketing preferred. Five years of similar or related work experience.

    Physical Requirements

  • Must be able to physically perform sedentary work : exerting up to 10 pounds of force occasionally and / or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time.
  • Must be able to perform the following physical activities : stooping, kneeling, reaching, handling, grasping, feeling, talking, hearing and repetitive motions.
  • Knowledge, Skills, Abilities and Worker Characteristics

  • Commitment to the Hy-Vee Mission and a willingness to promote the values of the company.
  • Must have the ability to perform logical or scientific thinking to solve problems; several abstract and concrete variables.
  • Strong interpersonal skills; ability to relate to and interact with people in a friendly, professional manner. Excellent verbal and written communication skills.
  • Ability to identify problems, develop and execute solutions.
  • Must be able to report, write, or edit articles for publication; interview, counsel or advise people; and evaluate technical data.
  • Ability to interact with basic computer systems, including word processing, spreadsheet and email applications, as well as job-specific programs.
  • Working Conditions

    The duties for this position are normally conducted in an office environment. There is frequent pressure to meet deadlines and handle multiple priorities.

    Equipment Used to Perform Job

    Standard office equipment including phone, calculator, copier, fax, PC / Mac with word processing and spreadsheet software.

    Contacts

    In daily contact with department managers, suppliers, vendors, customers, employees, general public, community, and local schools for donation request.

    Confidentiality

    Has access to confidential information including knowledge of advertising rates, pricing information, and store sales.

    Create a job alert for this search

    Digital Marketing Coordinator • West Des Moines, IA, US

    Related jobs
    Looking for the ultimate side hustle?

    Looking for the ultimate side hustle?

    Survey Authority • Boone, IA, US
    Full-time
    Earn cash by matching with real companies that pay you for your opinions.Show more
    Last updated: 17 days ago • Promoted
    $500 / Day Posting Links Online (Work at Home)

    $500 / Day Posting Links Online (Work at Home)

    Work At Home Now • Waukee, IA, US
    Remote
    Full-time
    Work at home posting links for small businesses.Show more
    Last updated: 18 days ago • Promoted
    Work At Home Online ($18.75 - $45.50 / Hour Plus Extras)

    Work At Home Online ($18.75 - $45.50 / Hour Plus Extras)

    Work At Home Now • Waukee, IA, US
    Remote
    Full-time
    Work From Home Data Entry Position Open In Your Area (Must Have Computer Access).Show more
    Last updated: 18 days ago • Promoted
    Digital Marketing Specialist

    Digital Marketing Specialist

    Fresenius Kabi USA, LLC • Des Moines, IA, United States
    Full-time
    The Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity...Show more
    Last updated: 23 days ago • Promoted
    Delivery Specialist

    Delivery Specialist

    O'Reilly Automotive • Winterset, IA, US
    Full-time
    The Delivery Specialist will maintain and operate store vehicles to deliver parts and / or products to professional customers in a safe and efficient manner. This position will also collect money on C...Show more
    Last updated: 30+ days ago • Promoted
    Private Brands Coordinator

    Private Brands Coordinator

    Hy-Vee • West Des Moines, IA, US
    Full-time
    At Hy-Vee our people are our strength.We promise "a helpful smile in every aisle" and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and...Show more
    Last updated: 30+ days ago • Promoted
    Consultant

    Consultant

    TradeJobsWorkForce • 50062 Melcher-Dallas, IA, US
    Full-time
    Consultant Job Duties : Create a plan for strategic positioning with the company ex...Show more
    Last updated: 30+ days ago • Promoted
    Senior Director of Sustainability Product Marketing

    Senior Director of Sustainability Product Marketing

    Workiva, Inc. • Ames, IA, United States
    Full-time
    Workiva is in pursuit of a visionary product marketing leader and to shape the strategy and commercial success of our sustainability solution portfolio globally. The Senior Director of Sustainabilit...Show more
    Last updated: 2 days ago • Promoted
    Fresh Cut QC Coordinator

    Fresh Cut QC Coordinator

    Loffredo Fresh Foods • Norwalk, IA, US
    Full-time
    Full time Fresh Cut Quality Control Coordinator.We are a local, family-owned food and produce distributor that has proudly served the Midwest region for over 130 years. We distribute to 11 different...Show more
    Last updated: 30+ days ago • Promoted
    Senior MEP Project Manager (Data Center)

    Senior MEP Project Manager (Data Center)

    Technology Service Professionals • Altoona, IA, United States
    Full-time
    We are seeking a Senior MEP Project Manager for an on-site role in the Des Moines, Iowa area.This pivotal role demands expert-level knowledge of Mechanical, Electrical, and Plumbing / Fire Protection...Show more
    Last updated: 6 hours ago • Promoted • New!
    Marketing Coordinator NewDes Moines, Iowa - Hybrid

    Marketing Coordinator NewDes Moines, Iowa - Hybrid

    OpenLoop • Des Moines, IA, US
    Full-time
    Interested in building your career at OpenLoop? Get future opportunities sent straight to your email.Show more
    Last updated: 30+ days ago • Promoted
    Up to $37.15 / hr at Home - Waukee, IA - Data Entry - Work At Home Jobs

    Up to $37.15 / hr at Home - Waukee, IA - Data Entry - Work At Home Jobs

    Work At Home Now • Waukee, IA, US
    Remote
    Full-time +1
    Full Time or Part Time Positions Available Waukee, IA.Show more
    Last updated: 18 days ago • Promoted
    Marketing Coordinator

    Marketing Coordinator

    Nothing Bundt Cakes • Clive, IA, US
    Full-time
    From "Happy Birthday" to "Just Because," Nothing Bundt Cakes is committed to bringing joy to our guests and our communities and helping make every celebration sweeter! Each bakery offers a warm and...Show more
    Last updated: 1 day ago • Promoted
    Market Clerk

    Market Clerk

    Fareway Meat & Grocery • Winterset, IA, United States
    Full-time
    As a Market Clerk, you will play a critical role in providing high-quality meat products to our customers and ensuring the smooth and efficient operation of our market department.Your expertise in ...Show more
    Last updated: 18 days ago • Promoted
    $17.45 - $53.10 / hr At Home Data Entry (Beginners Welcome) Waukee, IA

    $17.45 - $53.10 / hr At Home Data Entry (Beginners Welcome) Waukee, IA

    WorkAtHome-Now.com • Waukee, IA, US
    Full-time
    Immediate Openings - Waukee, IA.No Education or Experience Necessary.Show more
    Last updated: 18 days ago • Promoted
    Marketing / Admissions Coordinator

    Marketing / Admissions Coordinator

    Altoona Nursing & Rehab Center • Altoona, IA, US
    Full-time
    Job Title : Marketing & Admissions Director.Location : Altoona Nursing and Rehabilitation Community - Altoona, IA.Great Place to Work® certified. HR, business development, business office, and...Show more
    Last updated: 3 days ago • Promoted
    Project Coordinator

    Project Coordinator

    TradeJobsWorkForce • 50062 Melcher-Dallas, IA, US
    Full-time
    Project Coordinator Job Duties : Accomplishes work requirements by orienting, training, assigning, s...Show more
    Last updated: 30+ days ago • Promoted
    Product Marketing Director, Global Growth Solutions

    Product Marketing Director, Global Growth Solutions

    Workiva, Inc. • Ames, IA, United States
    Full-time
    Workiva is seeking a Product Marketing Director, Global Growth Solutions to architect and lead the design and expansion of emerging use cases and solutions, from concept to launch.This highly cross...Show more
    Last updated: 29 days ago • Promoted