A company is looking for a Head of Integrated Campaigns and ABM.
Key Responsibilities
Partner with senior revenue and marketing leadership to create actionable campaign and ABM plans
Build, lead, and mentor an integrated campaigns and ABM team
Establish and manage campaign and ABM budgets in collaboration with Finance
Required Qualifications
12+ years of experience in B2B marketing, integrated campaigns, and ABM
Proven ability to translate strategic business goals into executable marketing programs
Strong understanding of B2B demand generation and ABM frameworks
Experience partnering with Sales, Product Marketing, CS, and Revenue Operations
Demonstrated success managing budgets and optimizing across channels
Integrated Campaign • Rockville, Maryland, United States