Customer & Business Analytics Manager
We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world together. At Ford, we're all a part of something bigger than ourselves. Are you ready to change the way the world moves? In this position, the Customer & Business Analytics Manager is a strategic and analytical leader responsible for creating and utilizing complex business and customer insights to drive key FCSD goals : Increasing VIN Share (Service Loyalty) and Reducing Repair Order (RO) duration. This role serves as the voice of the customer, leveraging vehicle service data. You will collaborate extensively with our data science partners to interpret advanced analytics, articulate findings, and influence cross-functional teams to implement strategies that enhance loyalty and ensure customers return for their vehicle's service needs throughout its lifecycle and, ultimately, purchase another Ford or Lincoln vehicle.
What you'll do...
- Strategic Roadmap Development for VIN Share and RO Duration :
- Collaborate with the Field & Owner Retention Growth Manager to develop, document, and gain cross-functional alignment on a Near & Far Customer Success strategy roadmap, specifically defining critical success factors for achieving 2030 VIN Share goals.
- Coordinate comprehensive analysis of Repair Order data, enabling teams to drive reductions in RO Duration and improvements in service satisfaction feedback enabling increased service loyalty.
- Interpret data science models and outputs (e.g., churn prediction, segmentation) to understand customer behavior and predict service retention likelihood.
Voice of Business and Customer Insights :
Identify emerging business and customer behavior trends, pain points, and opportunities for enhancing the business and customer success, specifically related to vehicle service.Act as the primary interpreter of customer sentiment and behavior across all data sources to uncover "why" customers behave the way they do.Collaborate with data science and analytics teams to define data requirements, validate findings, and ensure the accuracy and relevance of insights.Cross-Functional Influence & Storytelling :
Translate complex analytical findings and qualitative feedback into clear, compelling, and actionable narratives for diverse stakeholders, including senior leadership.Develop and deliver impactful presentations, reports, and dashboards that communicate key insights and recommendations to drive strategic decisions and operational improvements.You'll have...
Bachelor's Degree3-5 years experience Data performance, metrics and analyticsEven better, you may have...
Strategic Thinking & Business Acumen : Understanding Business Objectives : Need to deeply understand the company's strategic goals (like the 2035 service retention target) and how customer insights can directly contribute to achieving them.Connecting Dots : The ability to see how disparate pieces of customer data (from surveys, repair orders, contact center logs) fit together to form a holistic view of the customer journey and identify strategic opportunities or risks.Prioritization : Knowing which insights are most critical to pursue given business priorities and resource constraints.Customer Empathy & Behavioral Understanding for Business Success : "Why" Behind the "What" : While data science can tell us what is happening (e.g., retention rates declining after a recall), we need to interpret the qualitative feedback from surveys and contact center interactions to understand why it's happening. This involves a deep understanding of customer psychology and motivations.Service Experience Understanding : The ability to visualize and understand the customer journey through all Service experience types (Customer Pay, Warranty, Recall).Analytical & Interpretive Prowess (Leveraging Data Science Outputs) : Data Interpretation : We don't need to write complex algorithms, but we must be able to understand and critically interpret the outputs of data science models (e.g., churn prediction scores, correlation analyses, segmentation clusters). What do these numbers mean for the customer experience?Trend Identification : The ability to spot patterns, trends, and anomalies in customer behavior and feedback over time.Hypothesis Generation & Testing : Formulating hypotheses about customer behavior based on initial data observations and then working with data science to design tests or analyses to validate them.Root Cause Analysis : Digging beyond superficial symptoms to identify the underlying reasons for customer satisfaction and behaviors, combining quantitative and qualitative data from our business systems.You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply! As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like : will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builderor all of the above? No matter what you choose, we offer a work life that works for you, including :
Immediate medical, dental, vision and prescription drug coverageFlexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and moreFamily building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and moreVehicle discount program for employees and family members and management leasesTuition assistanceEstablished and active employee resource groupsPaid time off for individual and team community serviceA generous schedule of paid holidays, including the week between Christmas and New Year's DayPaid time off and the option to purchase additional vacation timeFor more information on salary and benefits, please visit the provided link.
This position is a range of salary grades LL6. Visa sponsorship is not available for this position. Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status.
For accommodations, please call 1-888-336-0660.
This position is hybrid. Candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week.
Requisition ID : 54259