VP Product Marketing

VP Product Marketing

Contentsquare is the all-in-one experience intelligence platform designed to be easily used by anyone who cares about digital journeys. With our flexible and scalable platform, organizations quickly get a deep understanding of their customers' whole online journey. We are a global leader in the experience analytics space, with a growing presence across 15 offices worldwide. We're here to stayand we're looking for team members who are excited to drive impact and help us scale even further. Our aim is to create an inclusive workplace where everyone learns and succeeds. Contentsquare has built a community of individuals who are daring, understanding, and deliberate. We invite you to join us in making the complex simplerfor our customers, their customers, and each other.

Important note : Be careful of scammers pretending to be from Contentsquare. We will never ask for money or contact you through random texts. For more information, visit our careers blog.

Job Overview

As the Head of Product Marketing, you will be responsible for developing and executing strategic product marketing initiatives to drive the success of our products in the market. You will play a crucial role in collaborating with cross-functional teams, particularly with product development and outbound sales teams, to ensure the effective positioning and promotion of our products. The ideal candidate will have a strong background in the technology industry, excellent public speaking skills, and a proven ability to work with C-suite executives.

Product Positioning and Messaging

Develop and refine product positioning and messaging to effectively communicate the value proposition of our products to target audiences.

Collaborate with product teams to understand key features and benefits, translating technical details into compelling and customer-centric messaging.

Public Speaking and Stage Presence : Represent the company at industry events, conferences, and webinars.

Showcase thought leadership through engaging and impactful public speaking engagements.

Build and maintain a strong stage presence that aligns with the company's brand and values.

Collaboration with Product Teams

Work closely with product managers and development teams to understand product roadmaps, features, and updates.

Translate technical product information into customer-facing materials and messages.

Outbound Teams Collaboration

Partner with outbound sales and marketing teams to create effective sales enablement tools, collateral, and campaigns.

Provide training and support to ensure the sales team is well-equipped to communicate product value propositions.

Product Road Mapping

Contribute to the development of product roadmaps based on market trends, customer feedback, and competitive analysis.

Ensure alignment between marketing strategies and product development timelines.

C-Suite Collaboration

Engage with C-suite executives to understand overall company strategy and goals.

Present marketing plans, results, and recommendations to the leadership team.

Collaborate with other executives to ensure marketing strategies align with overall business objectives.

Qualifications

Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.

Proven experience in product marketing within the technology industry.

Strong public speaking skills with a track record of successful presentations.

Experience working collaboratively with product teams and outbound sales teams.

Demonstrated ability to create and execute product marketing strategies.

Excellent communication and interpersonal skills.

Ability to thrive in a fast-paced, dynamic environment.

$223,000 - $335,000 a year

For compensation, we set standard ranges for all roles based on function, level, and geographic location, benchmarked against similar-stage growth companies. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only and do not include bonus, commission, equity, or benefits.

We invest in our people through career development, mentorship, social events, philanthropic activities, and competitive benefits. We are always assessing the perks we offer to ensure we're aligned with the employees' needs. Here are a few we want to highlight :

• Virtual onboarding, Hackathon, and various opportunities to interact with your team and global colleagues both on and offsite each year
• Work flexibility : hybrid and remote work policies
• Generous paid time-off policy (every location is different)
• Immediate eligibility for birthing and non-birthing parental leave
• Wellbeing and Home Office allowances
• A Culture Crew in every country we're based in to coordinate regular activities for employees to get to know each other and bond outside of work
• Every full-time employee receives stock options, allowing them to share in the company's success
• We have multiple Employee Resource Groups, that offer a safe space for individuals who share common identities, life experiences, or allyship to connect, support one another, and passionately advocate for the issues close to their hearts
• And more benefits tailored to each country

Contentsquare is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law. Your personal data is used by Contentsquare for recruitment purposes only. Read our Job Candidate Privacy Notice to find out more about data protection at Contentsquare and your rights. You can exercise your rights by using our dedicated Data Subject Rights Portal here.