Director, Strategy

About the Role

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At Ariat, we are seeking an energetic, collaborative, and forward-thinking Director of Strategy to develop and support the execution of our go-to-market strategy. The role will report to the Vice President of Strategy & Analytics, and work closely with the Senior Leadership Team and the broader organization.

Through rigorous analyses, focus on our customers, creative thinking, and deep partnership with cross-functional stakeholders, the Director of Strategy develops the overall strategic direction for Ariat. This person will support the prioritization and implementation of near-term initiatives, and identify / assess longer-term growth opportunities across our Retail, eCommerce, Wholesale, and International business segments.

Ariat currently has a hybrid schedule, and this role will be working in our San Leandro, CA office a minimum of three days per week.

You'll Make a Difference By :

• Developing and driving Ariat's overall strategy, and translating the strategy into specific initiatives and transformation efforts that drive profitable growth
• Researching and synthesizing market and competitive intelligence to understand current trends and industry dynamics – and what they mean for Ariat, both short- and long-term
• Evaluating new business opportunities, including market potential, brand / customer fit, competitive positioning, capability requirements, and business cases
• Supporting cross-functional teams to provide clear insights and strategies for key growth initiatives in their respective areas, and how these "ladder up" to Ariat's overall strategy
• Assessing growth and capability investments (e.g., Artificial Intelligence), including use case prioritization, business impact, and change management required
• Partnering with consumer insights and analytics teams to embed "voice of the consumer" into our strategies – with a clear articulation of the "so-what"
• Evaluating underlying drivers of business performance and opportunities for improvement (e.g., sales trends, consumer loyalty, channel growth, etc.)
• Synthesizing findings and developing clear and compelling materials that communicate our strategies to the Board, Senior Leadership Team, and the broader organization
• Leading the Strategy team, providing strategic guidance, thought leadership, and mentorship that supports personal and professional development
• Assisting with other responsibilities based on business needs

About You

About Ariat

Ariat is an innovative, outdoor global brand with roots in equestrian performance. We develop high-quality footwear and apparel for people who ride, work, and play outdoors, and care about performance, quality, comfort, and style.

The salary range for this position is $165,000 - $185,000 per year.

The salary is determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data for geographic locations. Ariat in good faith believes that this posted compensation range is accurate for this role at this location at the time of this posting. This range may be modified in the future.

Ariat's holistic benefits package for full-time team members includes (but is not limited to) :

Note : Availability of benefits may be subject to location & employment type and may have certain eligibility requirements. Ariat reserves the right to alter these benefits in whole or in part at any time without advance notice.

Please note that Ariat does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Agreement, Ariat will not consider or agree to payment of any referral compensation or recruiter / agency placement fee. In the event a recruiter or agency submits a resume or candidate without a previously signed Agreement, Ariat explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted directly to hiring managers, are deemed to be the property of Ariat.