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Executive Director, Head of Websites
Executive Director, Head of WebsitesMorgan Stanley • New York City, New York, USA
Executive Director, Head of Websites

Executive Director, Head of Websites

Morgan Stanley • New York City, New York, USA
6 days ago
Job type
  • Full-time
Job description

Title : Executive Director Head of Websites

Company Profile

Morgan Stanley is a leading global financial services firm providing a wide range of investment banking securities investment management and wealth management services. The Firms employees serve clients worldwide including corporations governments and individuals from more than 1200 offices in 43 countries.

As a market leader the talent and passion of our people is critical to our success. Everything we do is guided by our five core values : Do the right thing put clients first lead with exceptional ideas commit to diversity and inclusion and give back. Morgan Stanley can provide a superior foundation for building a professional career-a place for people to learn to achieve to grow.

Job Summary

Within Firmwide Marketing the Distribution & Websites team is responsible for developing and scaling seamless digital experiences across a range of distribution channels and platforms to deliver our Firm and its businesses to core audiences globally.

Within this team we are seeking an Executive Director Head of Websites to lead the team responsible for Morgan Stanleys website strategy implementation and optimization globally (including our flagship domain ). This role will report directly to the Global Head of Marketing Distribution & Websites (Head of Digital Marketing).

The ideal candidate will be a visionary and results-oriented digital strategy leader to drive the development and execution of an audience-led integrated website strategy which accelerates growth enhances customer experience and strengthens our brand. This role is responsible for aligning digital initiatives with business goals identifying innovation opportunities and guiding cross-functional teams in delivering high-impact digital work. This candidate combines strategic thinking with deep digital expertise and strong stakeholder management skills.

Primary Responsibilities

  • Develop Morgan Stanleys global website strategy to align with the strategic direction of the Firm in partnership with executive leadership; define and communicate the product vision strategy and roadmap in collaboration with business and technical stakeholders
  • Manage a team of individuals collaborating across the end-to-end website process spanning intake and operations digital product / strategy experience / design (including UXD & UXR) front-end development / platform and search engine optimization (SEO)
  • Transform our global website presence in a forward-looking manner aligned with evolving technologies and Artificial Intelligence (AI) enhanced personalization capabilities and more; leverage these capabilities to craft an audience-led framework which helps us deliver our integrated firm solutions seamlessly to key segments
  • Translate business objectives into clear digital roadmaps initiatives and KPIs; ensure all workstreams ladder back to these foundations and deliver business value
  • Implement consistent processes across the team which facilitate efficiency communication and clarity of role resulting in a culture of excellence from large initiatives down to smaller updates (with a focus on accuracy recency / timeliness and instilling pride of work)
  • Ongoing data-driven optimization and evolution of website strategy; close partnership with analytics and research teams to assess performance generate insights and continually test and grow
  • Activation of regulatory-driven requirements and general digital best practices within larger strategic framework including compliance with accessibility data privacy and brand standards
  • Lead market and competitor research to identify digital trends customer behavior shifts and white-space opportunities
  • Evaluate and prioritize new digital capabilities platforms and experiences (e.g. mobile AI / automation CMS for owned platforms / properties); monitor the digital landscape for emerging technologies and guide pilots or adoption
  • Facilitate strategic buy-in and alignment with stakeholders across departments; close partnership with Technology Marketing Communications Legal and Compliance and business partners in key interfacing functions
  • Advocate for a customer-centric data-informed and innovation-driven mindset throughout the organization

Qualifications and Skills

  • 12-15 years of progressive experience in digital marketing with extensive experience in website strategy execution / development and management; experience in a digital strategy and / or leadership role is a must
  • 8 years of people management and leadership experience; ability to lead a large team with clear direction resulting in positive outcomes
  • Strong strategic thinking and business acumen with a focus on digital growth
  • Deep understanding of digital channels technologies and experience design
  • Expertise in building multi-year digital roadmaps and driving cross-functional alignment
  • Excellent communication storytelling and stakeholder influence skills; comfortable navigating large matrixed organizations
  • Ability to synthesize complex data and insights into actionable recommendations and strategies
  • Familiarity with agile methodologies and digital product lifecycle management
  • Comfort working in dynamic fast-paced environments with evolving priorities
  • Bachelors or Masters degree in Business Marketing Digital Marketing Strategy or related field
  • Proven track record of leading digital transformation or innovation initiative
  • Background in customer experience or digital product management is a plus
  • Strong familiarity with key digital platforms (e.g. CMS CRM MarTech stack customer journey tools)
  • Financial Services industry experience preferred
  • Strong communication skills fostering collaboration between technical and non-technical stakeholders
  • WHAT YOU CAN EXPECT FROM MORGAN STANLEY :

    We are committed to maintaining the first-class service and high standard of excellence that have defined Morgan Stanley for over 89 years. Our values - putting clients first doing the right thing leading with exceptional ideas committing to diversity and inclusion and giving back - arent just beliefs they guide the decisions we make every day to do whats best for our clients communities and more than 80000 employees in 1200 offices across 42 countries. At Morgan Stanley youll find an opportunity to work alongside the best and the brightest in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey offering some of the most attractive and comprehensive employee benefits and perks in the industry. Theres also ample opportunity to move about the business for those who show passion and grit in their work.

    To learn more about our offices across the globe please copy and paste into your browser.

    Expected base pay rates for the role will be between $165000 and $275000 per year at the commencement of employment. However base pay if hired will be determined on an individualized basis and is only part of the total compensation package which depending on the position may also include commission earnings incentive compensation discretionary bonuses other short and long-term incentive packages and other Morgan Stanley sponsored benefit programs.

    Morgan Stanleys goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our standards of integrity and excellence. Consequently our recruiting efforts reflect our desire to attract and retain the best and brightest from all talent pools. We want to be the first choice for prospective employees.

    It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race color religion creed age sex sex stereotype gender gender identity or expression transgender sexual orientation national origin citizenship disability marital and civil partnership / union status pregnancy veteran or military service status genetic information or any other characteristic protected by law.

    Morgan Stanley is an equal opportunity employer committed to diversifying its workforce (M / F / Disability / Vet).

    Required Experience :

    Director

    Key Skills

    Crisis Management,Marketing,Public Relations,Fundraising,Media Relations,Constant Contact,Strategic Planning,Social Media Management,Team Management,Public Speaking,Wordpress,Writing Skills

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

    Yearly Salary Salary : 165000 - 275000

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    Executive Director • New York City, New York, USA

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