Director of Customer Marketing (USA REMOTE)

Director of Customer Marketing

We're looking for problem solvers, innovators, and dreamers who are searching for anything but business as usual. Like us, you're a high performer who's an expert at your craft, constantly challenging the status quo. You value inclusivity and want to join a culture that empowers you to show up as your authentic self. You know that success hinges on commitment, that our differences make us stronger, and that the finish line is always sweeter when the whole team crosses together.

Position Overview

The Director of Customer Marketing is a strategic and visionary leader responsible for shaping how Alteryx engages, enables, and expands relationships with enterprise customers. This role will design and lead integrated lifecycle marketing programs that drive adoption, utilization, and growth across our most strategic accounts.

You will architect the content and engagement strategy that connects customers across every stage - from evaluation and onboarding to education, advocacy, and long-term partnership. This leader will also own our Customer Advisory Board strategy and executive customer events, cultivating meaningful relationships with senior customer stakeholders and champions.

Key Responsibilities

• Enterprise Lifecycle Marketing & Expansion

Build and lead enterprise-focused lifecycle marketing programs that deepen engagement, drive advanced platform adoption, and accelerate expansion within top global accounts.

Define and execute a customer content strategy that aligns with enterprise adoption journeys - including success stories, executive narratives, and best-practice thought leadership.

Lead the global Customer Advisory Board (CAB) program - from member selection and engagement strategy to meeting design, content development, and follow-up action plans.

Own the customer event strategy for enterprise audiences - driving participation in flagship experiences such as Inspire, regional executive summits, and customer innovation sessions.

Qualifications

Compensation : $180,000-$200,000 plus bonus & equity

10+ years of B2B marketing experience, including 5+ years in customer, enterprise, or lifecycle marketing leadership.

Proven track record of building executive-level engagement programs that drive measurable business impact.

Deep understanding of enterprise customer journeys, particularly in SaaS or technology environments.

Strong background in content strategy, storytelling, and event design for senior audiences.

Excellent cross-functional leadership skills, with experience collaborating closely with Sales, Customer Success, Product, and Communications teams.

Analytical mindset with the ability to translate engagement metrics and insights into strategy.

What You'll Bring :

A passion for elevating the customer experience at every touchpoint.

The ability to engage with executives and translate strategic customer insights into business action.

A balance of creative vision and operational discipline - with a focus on measurable impact, relationship depth, and customer lifetime value.

Find yourself checking a lot of these boxes but doubting whether you should apply? At Alteryx, we support a growth mindset for our associates through all stages of their careers. If you meet some of the requirements and you share our values, we encourage you to apply. As part of our ongoing commitment to a diverse, equitable, and inclusive workplace, we're invested in building teams with a wide variety of backgrounds, identities, and experiences.

Benefits & Perks : Alteryx has amazing benefits for all Associates which can be viewed here. For roles in San Francisco and Los Angeles : Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Alteryx will consider for employment qualified applicants with arrest and conviction records. This position involves access to software / technology that is subject to U.S. export controls. Any job offer made will be contingent upon the applicant's capacity to serve in compliance with U.S. export controls.